Harrogate’s Hustle & Co renamed as new owner takes over

The owners of Hustle & Co have thanked their customers after announcing that a new owner will be taking over the business today.

Nici Routledge and Jo Bradshaw launched the healthy cafe and restaurant on Harrogate’s prestigious Prince Albert Row in December 2020.

However, it was put up for sale this year to allow the best friends and business partners to explore other projects and new opportunities.

This week they revealed that the venue was now under new ownership and would be renamed Jesper’s Bar and Kitchen, with the new owner starting work today.


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Ms Bradshaw stressed that the staff and menu would remain the same and it would be “business as usual”.

She told the Stray Ferret:

“We feel we found the perfect fit to move our business forward. We wanted to find someone who shared a similar ethos. It’s business as usual at least for now.

“The chefs and the staff are the same and the dishes are the same, so it is the same food and drink and excellent service that customers are used to.”

The owners of Hustle & Co, Nici Routledge (left) and Jo Bradshaw.

Ms Bradshaw said both she and Ms Routledge would miss their loyal customers.

She said:

“Many of them are now friends. But we are looking forward to a drink with them on the other side of the bar.

“Congratulations to Jesper and his family. We wish them every success for the future. Jesper has years of experience in the hospitality industry.

“We are super excited about our future plans. It’s the right time to hand over the reins and move on. Watch this space, there are great things to come.”