Businesses surveyed on Harrogate Christmas market preferences

Businesses are being surveyed on what kind of Christmas market they would like to see in Harrogate this year.

The organisers of Harrogate Christmas Market, which attracted almost 200 stallholders to Montpellier Hill annually until 2019, is conducting the survey.

Brian Dunsby, co-organiser and founder of Harrogate Christmas Market Ltd, handed out questionnaires at Harrogate District Chamber of Commerce‘s monthly meeting this week.

He told the meeting his company was “in discussions with Harrogate Borough Council about bringing back the Christmas market in 2022″.

As part of this, it has been asked to find out what businesses think.

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Speaking to the Stray Ferret after the meeting, Mr Dunsby said:

“The council said ‘find out what the business community thinks’. So that’s what we intend to do.

“The council have said they only want one market. We were thinking two or three would be better. So we are asking businesses what they think and will then look at the results and talk to the council.”

Andy Pidgen, operations manager at Marketplace Europe, at the start of last year’s fayre.

The questionnaire gives businesses four options to select from. Options A, B and C are for Harrogate Christmas Fayre, Harrogate Christmas Market and the artisan market in Valley Garden.

The fourth option is for all three “in a planned programme of Christmas events through November and December”.

All change last year

Harrogate Christmas Market Ltd was in advanced planning stages when the council declined to accept its event management plan.

It had 170 traders and 53 coaches booked to attend the annual event on Montpellier Hill in November when their plans were scuppered in July.

Harrogate Christmas Market was held on Montpellier Hill until 2019.

Instead, the council staged an alternative 10-day Harrogate Christmas Fayre in the town centre in partnership with Market Place, a specialist market company from Greater Manchester. It included about 40 stalls, a free road train, a carousel, helter skelter and ferris wheel.

There was also a two-day artisan market in Valley Gardens, organised by the company Little Bird Made.

 

 

Survey reveals strong business confidence in Harrogate district

A survey of businesses in the Harrogate district has found high levels of confidence, despite months of restrictions.

Harrogate law firm Berwins conducted the survey in the last week of February to gauge confidence as many firms prepare to re-open.

Almost two-thirds (63 per cent) of the approximately 50 respondents were confident about their prospects.

The figure rose to over 70 per cent when asked about the next six or 12 months, suggesting businesses are looking to the future with a renewed sense of optimism.

However, 30 per cent thought the next three months would pose challenges, highlighting short-term concerns.

Part of this growing assurance has been put down the government’s proposed road map.

While the overall handling of the pandemic by central government generated mixed responses, the phased approach to re-opening was generally well received.

Confidence in the wider business community was, however less assured. While firms are broadly positive about their own position, just 30 per cent felt the same way about the local commercial community over the next six months.

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Although that figure improved in the medium term – 50% of respondents were confident about the community over the next 12 months – the gap between business leaders’ perceptions of their own business and the wider community remained.

Paul Berwin, senior partner at Berwins, said:

“Over the past year, we have seen some fantastic examples of enterprise and innovation, which has stood many businesses in good stead. We are now also starting to see wider signs for optimism.

“Tourism and hospitality remain key strands of our local economy and play a crucial role in bringing visitors to our high street.

“I am hopeful that these sectors will be boosted by a roadmap out of restrictions, reports of an increase in people choosing to holiday in the UK and the prospect of major events returning to the convention centre as the Nightingale hospital closes.”