Harrogate Gift Card enjoyed its best-ever month in December, as 392 cards were bought with a combined value of £17,200.
The cards, which can be pre-loaded with any value up to £500, are redeemable at more than 90 town centre shops, restaurants, bars, cafes, businesses and attractions.
Participating businesses include Bettys, Crown Jewellers, Dizzy Duck, Harrogate Theatre, Yorkshire Farmers Meat Co, Rhodes Wood and Blamey’s Florists.
The initiative, which is free for businesses to sign up to, ensures that every £1 pre-loaded onto a card stays within the local economy.
Sara Ferguson, chair of Harrogate Business Improvement District, said many people regarded its card as an ideal Christmas present. She added:
“It was also particularly pleasing to note that a number of businesses and organisations bought cards as gifts for employees and clients.
“The biggest single transaction recoded at the beginning of the month was for 50 cards!
“The BID’s remit is to increase footfall, spend and dwell time within Harrogate town centre, and the Harrogate Gift Card is one such initiative helping us support our high street.
More information on the Harrogate Gift Card, which during lockdown can only be purchased online, is available here.
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