This has been a difficult year for the hospitality sector, but Rick Jones, who owns Valentino’s and the Water Rat, has his eyes on the longer-term picture.

The closure of Ripon’s Spa Hotel, quickly followed by news that The Old Deanery will be closing in early 2021, are indicators of hard times for hoteliers.

So the question arises – Is this a good time to invest £500,000 refurbishing a restaurant and creating bedroom space on your premises?

For Rick, who was born and bred in Ripon, the answer was an emphatic ‘yes’.

He told the Stray Ferret:

“Rather than spending my time panicking about the pandemic, I decided to invest in my business, so that we will be in good shape when the coronavirus crisis is behind us.

“You can either get yourself stuck in a lockdown mentality or look forward and have faith in Ripon’s future.”

Rick is an optimist, who has faced and overcome potential calamity before.

When he took charge of the Water Rat restaurant pub in 2007, he had to act quickly to prevent the waters of a flooded River Skell from washing away the trade at his newly-acquired venture.

The Lazio suite at Valentino’s

Having saved the drowned Water Rat 13 years ago and remodelled it, the experience gained has proved invaluable in the reconfiguration of Valentino’s, where the sign on the wall reads ‘Restaurant with Rooms.’

Rick’s confidence would appear well-founded.

Since its reopening in early July the restaurant, with its Roman-style food, has proved popular with diners.

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There has  always been a need to book in advance, but even more so now, with social distancing measures meaning that the number of tables has had to be reduced.

Literally building on the venue’s popularity and carrying the Italian theme throughout the Westgate premises, Valentino’s is now offering five newly-opened en-suite bedrooms ranging from the £120 per night Toscana room for two people, to the £190 per night Lazio suite sleeping up to four.

Last month, people in charge of tourist and heritage attractions in the city expressed concerns about the possible impact that the loss of hotel bed spaces could have on visitor numbers.

Rick believes that the Valentino’s development will go some way towards redressing the balance. He pointed out:

“Each of the rooms has been designed to have its own individual look and feel and we hope that they will appeal to people who want to come to enjoy the attractions of Ripon and the wider area.”

A Boroughbridge hotel has said its summer trading “exceeded expectations” after lockdown.

The Crown Hotel reopened, alongside other hospitality businesses, on July 4. Since then the government’s Eat Out to Help Out scheme has boosted dining while overseas travel restrictions have led to more holiday-makers in the area.

Tracey Campbell, general manager at the hotel, said:

“We had a very good July and August and it has been picking up momentum since then.

“We normally take the overflow from bigger events and weddings but recently it’s been people coming for the weekend. This has made a big impact, it’s made up for the loss of event trade.

The summer exceeded our expectations because we didn’t have any idea how it would be. We can’t forecast for the next 6-12 months but if business remains the same I’ll be a happy manager.”

Boroughbridge businesses bounced back in late summer after months of lockdown created uncertainty.

Boroughbridge is a staycation hotspot featuring several caravan parks. It is also close to several tourist locations and popular with walkers.

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The tourist information centre is currently closed. Calls are being forwarded to Boroughbridge Town Council.

A council representative said:

“The money left in the honesty box in our car park has definitely increased. The amount is close to what we expect at this time of year. I think it has picked up but it’s difficult to judge. We’ve had more people ringing saying they want to come. It is staycations for most people – those unable to go abroad have come here.”

The Crown Hotel in Harrogate has had its operations taken over by a new management company.

RBH has added the historic building to its portfolio of 45 other hotels in the UK.

The Crown is one of the oldest hotels in Harrogate, dating back over 300 years. It has 114 bedrooms and seven conference rooms.

The hospitality sector was hit hard during lockdown, with hotels having to remain closed. But London-based RBH is optimistic booking levels will resume now that lockdown restrictions have eased.

Andrew Robb, RBH’s chief business development officer, said it was “an exciting new chapter for this unique venue”, which is owned by Singapore-based developer the Fragrance Group.

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Mr Robb added:

“Our ethos is very much based on developing and nurturing our people, and this will be extended to The Crown as we look to maximise the potential of the team and in turn offer an outstanding experience to guests.

The covid pandemic has resulted in an exceptionally challenging time for the hospitality sector, however RBH has emerged from lockdown in a strong position and we are eager to help guide The Crown through this period and on to continued success.”

The reopening of bars, restaurants and hotels across the Harrogate District is a vital moment as the hospitality sector looks to recover from the battering of three months worth of lockdown.

Since March, the industry, worth around £200 million a year for Harrogate alone, has borne the brunt of the economic impact of lockdown with furloughed staff, loss of customers and no income.

It’s been three months since the last pint was pulled and hotel doors were closed on an industry that relies on the public to venture out and part with their hard earned cash to survive.

Now, as revellers await that long awaited beer with friends or an evening meal, hospitality owners say they need to make the best of the lockdown relaxations.

Peter Banks, managing director of Rudding Hotel and Spa in Harrogate.

Peter Banks, managing director of Rudding Park Hotel and Spa, said the sector was entering “the great unknown” this weekend but it was vital for it to reopen.

He said:

“We are delighted that we are allowed to reopen.

“But we do not know what level of demand we are going to see or how customers are going to behave.

“The government has given us guidance that is open to our interpretation and everybody is doing what they think is best.

“It is like going into the great unknown.”

Meanwhile, the sector, which employs around 9,500 people across the district, has reopened at a key time.

Space has already been created by North Yorkshire County Council for some bars and restaurants, with temporary pedestrianisation expected on Parliament Street and Kings Road.

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Measures to ensure social distancing are also in place with pubs taking bookings for tables ahead of reopening and people registering their details with restaurants before they enter in order to help with track and trace.

But, while some are happy to see the sector reopen, owners are under no illusion that the spring months will be key for businesses to survive.

Simon Cotton, managing director of the Fat Badger pub and White Hart Hotel, told The Stray Ferret recently that for some firms the next three months is crucial to survive the winter period when custom often drops off.

Mr Banks added that some businesses were already looking six months ahead and planning into next year for bookings.

“The next three months will be crucial because people have built up a war chest of income.

“My concern is that from September or October that is going to reduce and the amount of money that will be in circulation will drop and it will be a tough winter.”

With that in mind, as Harrogate’s hospitality sector opens its doors once again, it will be on us to visit our favourite bars, restaurants, hotels and cafes to ensure they survive.

As pubs and restaurants have now been given the go-ahead to reopen next month, the political debate has shifted kerbside as councils are urged to allow businesses to create space on pavements for drinkers and diners.

Prime Minister Boris Johnson announced this afternoon that pubs, restaurants and hotels will be able to reopen from July 4 after three months of lockdown.

The two metre social distancing rule will also be relaxed to one metre where possible, but people will be encouraged to use their “common sense” and keep their distance.

But the debate among local politicians has now shifted onto how to help businesses deal with the number of customers who are eager for a pint while abiding social distancing guidance.

Ahead of the announcement, trade bodies in the Harrogate district called for quicker licensing laws to help pubs and restaurants open more space onto pavements to increase capacity.

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Geoff Webber, leader of the Liberal Democrat group on North Yorkshire County Council, said that the district and county authority should support businesses where possible and monitor social distancing.

He said: “My first reaction is that it is too soon.

“But as a county council we should do everything we can to assist business. There is a danger that the pavements can get congested, so it needs to be monitored.”

Andrew Jones, Conservative MP for Harrogate, said in the House of Commons this afternoon that he supported using outdoor space for hospitality and added that jobs in the district “depended on it”.

Pleased to be able to ask @BorisJohnson about using outdoor space to ensure space for hospitality businesses to open safely. Many jobs and businesses depend on this locally in #Harrogate & #Knaresborough. pic.twitter.com/lrdHA8qEpy

— Andrew Jones MP (@AJonesMP) June 23, 2020

In response to Mr Jones, the Prime Minister urged local authorities to “be more creative” and said that there was “plenty of space to be found”.

Julian Smith, Conservative MP for Ripon and Skipton, has been contacted for comment on the news but has yet to respond.

Jack Woodruff, owner of The Disappearing Chin in Beulah Street, Harrogate, said a quicker licensing process would help  to open up more space in front of the bar.

He said: ”I’d like to hear a relax in outdoor licensing law from the government,

“I had one in from months ago but you have to go through several agencies.

“A relaxation to those rules would be ideal and it would be a really big help as we have a few areas that would allow that at the front but currently can’t use.”

The news comes as businesses in the district called for clarity on the the rule in order to reopen in July.

Pub, hotel and restaurant owners said the rule needed to be relaxed in order for their businesses to be viable after lockdown.

Hotel owners, pub landlords and restaurants in the Harrogate District say they are desperate for clarity on the reopening of the hospitality sector after a tough three months of lockdown.

Prime Minister Boris Johnson is expected to make an announcement today on cutting the two metre social distancing rule and relaxing restrictions as pressure mounts on the government to revive the economy.

It comes as the industry has been hit hard by lockdown with hundreds of staff furloughed and hotels, bars and restaurants closed to the public since March.

In Harrogate, Simon Cotton, owner of The Yorkshire Hotel and White Hart Hotel, said introducing a one metre rule would “without question” help his business and boost capacity to around 80% compared with just 25% under the current guidance.

The Yorkshire Hotel, Harrogate.

Mr Cotton added that he was eager for the government to give more clarity on social distancing rules so that hotels can prepare for a July opening.

He said: “We need to know that now. We have prepared for a lot of things, but we cannot do more until we known the rules.

“We are desperate for this to be able to plan. We are in the time of the year where we normally make our money. It is where most businesses survive. If you do not have a good summer, then you will not survive the winter.”

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The need for clarity is shared by pub owners who will have to grapple with the number of drinkers looking for a long awaited pint.

Trade bodies have already called for local authorities in the district to speed up the licensing process to help bars in the district open out onto the street and create space for customers.

But Tony Brown, manager at The Crown in Pateley Bridge, said it would not be viable for his pub to reopen if the two metre distancing rule is not cut.

He said: “For us, it’s quite simple, if social distancing doesn’t come down from two metres to one, it won’t be financially viable for us to reopen on July 4.

“Even with a change in social distancing, we will still need to look at what other measures we will need to put in place, such as a screen at the bar and markings on the floor. I’ve kept in touch with our regulars and they can’t wait for us to reopen.”

Sara Ferguson, owner of Sasso restaurant in Harrogate.

Meanwhile, Sara Ferguson, owner of Sasso restaurant on Princes Square, Harrogate, said the need for a clear picture from government extends to staff.

She said: “We need clarity on whether it’s one metre or two metres and whether we are allowed customers inside or outside.

“We also need clarification on the coronavirus job retention scheme and if staff can work part time.”

Cedar Court hotel in Harrogate has reopened to key workers as they prepare to fully re-open to guests on July 4th.

From today (June 15th), guests are asked to bypass the traditional hotel reception and check-in themselves using a screen or an app. Electronic keys are available to download via guest’s mobile phone.

A one-way system has also been introduced inside the hotel to encourage social distancing and staff are now wearing face coverings and gloves.

Speaking to the Stray Ferret, Wayne Topley, Managing Director of Cedar Court Hotels, said around £25,000 has been spent on coronavirus safety measures to “create confidence for staff, guests and suppliers.”

He said:

“There will be far more visible cleaning.  How a hotel was cleaned and maintained used to be all part of the mystery and the housekeeping efforts were pretty much hidden from view; you will now see our Housekeepers with the confidence to be able to explain to our guests the efforts and procedures that they are undertaking to make their stay safe and Covid-Clean.”

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Cedar Court was one of the first hotels in Harrogate to close on March 20th. The government is yet to formally announce the reopening of the sector but hotels in the district including Cedar Court and the White Hart expect to be allowed to welcome all guests from July 4th.

Mr Topley added: “We are extremely confident in our new procedures and we now look forward to welcoming guests back again who can stay and dine with us with complete peace of mind.”

A Harrogate hotel will light up every night to show support for NHS staff battling on the frontline against coronavirus.

The Crowne Plaza, on King’s Road, is currently closed following government guidance but there are a few staff still working to maintain the building.

Last night was the first time the hotel staff lit up different rooms to spell out NHS and they will make some minor tweaks to improve it going forwards.

Vanessa Jackman, who is part of the hotel’s management, told the Stray Ferret:

“The hotel, along with the whole world, is so appreciative of the NHS staff and all of the key workers keeping us going during the coronavirus pandemic.”

The hotel is next door to the Harrogate Convention Centre, which is currently being converted into a Nightingale Hospital for Yorkshire and the Humber.

The threat of coronovirus and increasing prospect of restrictions on travel could have a major impact on the tourism industry in the Harrogate district. 

With the area’s economy heavily reliant on tourists and business visitors, anything which deters people from coming – or any cancellation of large events – could have serious repercussions. 

Kim Wilson, who is chair of guesthouse association Accommodation Harrogate and runs The Camberley and The Lodge with her partner, said although there had not been cancellations, occupancy rates had been below average for this time of year. 

“The hardest thing to quantify is reasons for not booking,” she said. “It has been one of the quietest periods we’ve had – we’re normally full every Saturday night, but in February we’ve been half- or three-quarters full.” 

Although several events around the UK, such as the London Book Fair, have been called off because of coronavirus, no conferences have yet been cancelled in Harrogate – including the Conservative Party Spring Forum, which is set to go ahead at Harrogate Convention Centre in early April.  

Meanwhile, other events are still expected to go ahead this month around the district, including Harrogate Charity Beer Festival this weekend and Springtime Live at the Great Yorkshire Showground at the end of March. 

Springtime Live is still going ahead as planned at the end of March

A spokesman for organisers the Yorkshire Agricultural Society said: “We continue to follow advice from the Government regarding Coronavirus and as such, there are no plans to cancel any events held here.   

“Appropriate measures have been put in place including stepping up hygiene messaging across the site and we are arranging for extra sanitizing gels. We will continue to monitor the situation.” 

Boost for ‘staycations’

Some hotels, meanwhile, are hoping to benefit from British people taking more holidays in the UK this year. 

Simon Cotton, managing director of HRH Group, which owns The Yorkshire Hotel and The White Hart in Harrogate, said: “I’ve heard quite a lot of people saying, ‘I was going to go abroad and now I’m thinking of just making a staycation of it’.” 

As vice-chair of the Harrogate Hospitality and Tourism Association, representing the larger hotels in the district, he said there did not yet seem to be any cause for alarm. 

“We’re preparing in case things get worse,” he said. “That’s sensible and the right thing to do, but in the hope that these are things we won’t need to do.” 

Measures being taken include stocking up on sanitising gel, carrying out additional cleaning of frequent touch-points such as door handles and lift buttons, and asking staff to report any signs of illness before coming to work. 

Mr Cotton said, in the event of a hotel being directly affected by a case of coronavirus in a guest or member of staff, the association would work together to support it and to honour other guests’ bookings so they could still visit Harrogate.