An organic food shop on Cold Bath Road in Harrogate is to close next week, less than a year after opening its doors for the first time.

Nicola Mawdsley opened Joy In Store as an environmentally-friendly one-stop shop that would change stock with the seasons.

Ms Mawdsley hoped the venture would compete with smaller supermarkets but it has been unable to attract enough customers to make it work so it will close for good on Saturday, August 14.

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Like other businesses, Joy In Store has endured a series of lockdowns since it opened in November.

Although the shop is closing, Ms Mawdsley told the Stray Ferret it might return in a different form:

“There are potentially opportunities down the line. I will keep the online shop that is now ready and I could also do some pop-up shops.

“People loved the idea of organic, sustainable and plastic free shopping. It just seems to take a long time for people to change their habits.

“It is a real shame. Had I known that there would have been more lockdowns down the line I would not have gone ahead with it at that time.”

A sale in the 10 days before closure will see Joy In Store sell off its remaining stock for 25% discounts.

The shop will include not only the food but also the shop fixtures and fittings, including crates, trollies and more.