Public leisure centres in the Harrogate district are experiencing their greatest investment ever.

Harrogate Borough Council is spending more than £40m on new pools in Ripon and Knaresborough and on a major refurbishment of The Hydro in Harrogate.

Mark Tweedie, managing director of Brimhams Active, oversees 250 staff responsible for delivering services at these sites as well as several others.

Brimhams is the council-owned company set up last year to promote health and wellbeing in the district.

It operates swimming pools in Harrogate, Ripon, Knaresborough, Pateley Bridge and Starbeck. All of these sites, except the magnificent old Starbeck Baths and the soon-to-be-rebuilt Knaresborough Pool, also have leisure or fitness centres.

Mark Tweedie with Jack Laugher at the opening of Ripon’s new facility.

Brimhams also oversees Fairfax Wellbeing and Community Hub in Harrogate, Jennyfield Styan Community Centre, a children’s nursery and the Harrogate Turkish Baths.

Mr Tweedie, 54, a former PE teacher with considerable experience of the leisure sector, was hired by the council in November 2020 to support the creation of Brimhams before transferring to his current role in July last year.

He says he was attracted by the council’s vision of using leisure to improve the health and wellbeing of people in the district, backed by its willingness to invest serious money to make it happen.

Difficult start

It hasn’t been an easy ride. There have been costly delays at the new Jack Laugher Leisure and Wellness Centre in Ripon due to sinkhole issues that long pre-date Mr Tweedie. A report due imminently will determine how much more work needs to be done before the site can fully open. He says:

“I’m absolutely confident it will be resolved. Yes, it’s been frustrating. I know customers have been desperate to come back since Spa Baths closed.”

There has been some discontent about the consultation and need for a new leisure centre in Knaresborough, where work is due to begin next month on a 65-week building programme due to finish in July next year.

How Knaresborough’s new pool will look.

Mr Tweedie says the transition from old to new site will be “seamless”, with the current facility operating until the new one opens — something that didn’t happen in Ripon, where the Spa Baths closed four months before the new pool opened due to delays.

Now there is the looming nine-month closure of The Hydro, which will leave Harrogate without a council-run pool.

Staffing has also been difficult — Brimhams has been consistently operating with 20 to 30 vacancies. Opening hours have been affected. Mr Tweedie says:

“It’s been a significant challenge, and it’s shared across the sector nationally.”

Read more:

• Ripon leisure centre named after local Olympic hero Jack Laugher
• £28m contracts for new Knaresborough pool and Harrogate Hydro upgrades approved
• Harrogate Hydro set to close for nine months

But there is little doubt that when all the projects are completed, the district’s facilities will be significantly better than they were pre-Brimhams. He says:

“We are through the worst and back on track and people in the Harrogate district and our staff have got a lot to look forward to.”

Aim to nearly double membership 

The aim is to increase total membership at the sites in Harrogate, Ripon and Knaresborough to 5,000 within six months of the new facilities opening. Membership totalled about 3,000 at its pre-covid peak so it would be a considerable achievement but Mr Tweedie is “very confident” of achieving it. He says 400 people joined the Ripon centre in the fortnight after it opened.

How the refurbished Hydro will look.

Brimhams’s current monthly rate is £38.95. Customers at The Hydro are being offered a reduced rate of £32 to use the other sites while it is being refurbished. They will also be able to take part in group exercise sessions at the nearby Jennyfield Styan Community Centre.

Large private gym chains such as Pure Gym and Coach Gyms, which offer membership at about £20 a month, have extended their tentacles into the district, which can’t make life easy for council-run alternatives, but Mr Tweedie insists they are serving different markets.

“The private sector is dealing with the 15% that want to join a gym. The question is, what happens to the other 85%? How do we use public facilities to reach out to them?”

He talks about Brimhams taking “a more holistic approach” that leads to a “deeper and more purposeful relationship” with customers. People won’t come just to use the pool or gym, he says, but also to access a wider range of service that are being developed, such as mental health support, nutritional advice and mindfulness. It’s no coincidence that two Brimhams Active sites now include ‘wellbeing’ in their names — it’s clearly the way ahead.

A new software system, due to go live at the end of the month, will enable online booking and a “better digital relationship with customers”, as well as capturing footfall data that Brimhams can use to improve services.

Will it consider 24-hour opening, as many private gyms are? Mr Tweedie says:

“We have no plans for 24/7. We feel we can deal with our customer base between the hours of 6.30am and 10pm.”

Starbeck Baths

The scale of the council’s investment in leisure leads Mr Tweedie to say confidently there are no plans to reduce services or close Starbeck Baths, which is a constant threat to such an ageing facility. He adds:

“What the commercial approach is not about is reducing wages and staff and providing the bare bones of a service.”

All change next year

But his reassurances are tempered by the fact that Harrogate Borough Council will be abolished next year and control of Brimhams will transfer to the new North Yorkshire Council.

Brimhams staff will have a new employer from April 1 and, in time, a new strategy run by different managers.

Mr Tweedie, who lives in Morpeth and divides his time working from home and in the Harrogate district, says it could take at least a couple of years to implement whatever model the new council introduces so his role could exist for some time yet. He says:

“I want to deliver our three-year strategic plan and I am already working with other district leisure service leaders and North Yorkshire colleagues to manage the transition to the unitary authority.”

The important thing, he adds, is that customers don’t notice any sudden changes next year and that frontline staff, such as lifeguards and receptionists, are looked after. He says:

“It’s business as usual for us. We have a vision. We have a strategy. We have a plan we will deliver on that with a high level of tenacity.

Nidderdale Pool and Leisure Centre in Pateley Bridge.

There are still no firm dates for the re-opening of Knaresborough Pool and Starbeck Baths.

Lockdown restrictions eased to permit swimming pools to re-open on April 12. However, 11 weeks on neither council-run pool has reopened since.

A problem with the pool filters at Knaresborough forced it to remain closed.

The manufacturer, based in Spain, was unable to send engineers to fix the equipment due to covid travel bans.

Harrogate Borough Council eventually decided to replace the filters, rather than delay the opening further, at a cost of £27,000.

In its latest monthly newsletter to residents, the council said Knaresborough Pool was “set to open in July ahead of the school summer holidays” although no precise date was given.

The council recently advertised for a new duty manager at the pool as well as new lifeguards.

Read more:

• Knaresborough pool stays closed with engineers stuck in Spain
• Calls to reopen Starbeck Baths heat up as restrictions ease

Meanwhile, there has been no update on when Starbeck Baths will reopen.

The council previously said the baths would open “shortly” after Ripon Spa Baths. The Ripon pool reopened in May and there has been no update on Starbeck since.

The Stray Ferret understands staffing may be an issue at Starbeck as a number of employees have either left or been seconded to new roles.

Harrogate District Diving Club has expressed its frustration that it has not been given a date for training to resume at the Hydro.

Indoor swimming pools are allowed to reopen from tomorrow but Harrogate Borough Council is yet to confirm when it will open its pools. The diving club has been left unable to make plans or reassure its members.

The lack of a decision has left the club worrying about the impact on its members’ mental health. As a team sport, diving develops social as well as physical skills and, after months of lockdown, the club is desperate to give its members a date to look forward to.

Leanne Jalland, chair of the diving club, said:

“It is difficult to make plans without a date to return to training in the water.  We have to take each week by week, and come up with a variety of ways to keep our divers engaged and motivated but this is incredibly difficult. The response I have had from a lot parents is dismay and frustration, which is understandable.

“I am confident that by working with Swim England and the council we could ensure a safe return once it is allowed.  The club has received no official communication from the Hydro about any update for returning to the pool and only received a response from the council after pressing for a date to return last week.”

The club has trained in Harrogate for over 20 years with sporting stars including Olympic gold medallist Jack Laugher learning to dive at the club. It is a tradition the club hopes to continue once it starts up again.

The diving club are waiting for a confirmed date to return to training.

The council has said its reviewing the safety measures in place at the Hydro before opening.

Currently the club’s two coaches, both council employees, have been redeployed to other essential services by the council. The club has asked for one of its coaches to return to the team once the pool reopens.

Read more:

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A council spokesperson said:

“We are working hard to reintroduce leisure facilities for all our residents – not just the diving club – but we need to make sure this is done in line with government guidelines so that our customers, and staff, are kept safe. We will then look at what additional services can be offered over the coming weeks.

“But this will only happen if staff can be relieved from providing statutory services. Any decision to do so will need to be carefully considered and the potential benefit for those people using leisure facilities balanced against the needs of residents and vulnerable people. The diving club has received several emails explaining this position already.”

“I was thrilled to hear the announcement, our club has been actively involved in the Swim England Open Our Pools campaign so we are delighted. Our club has been doing all we can to ensure that our divers can return to training safely.

“All of our club members are competitive divers and were training for competitions pre-covid. Some of them have trained every week for years in preparation for these competitions, it’s a huge part of their life. Understandably it has been hard for a lot of our divers for this to suddenly stop. Like the rest of the country we are embracing a new normal.”

Swimming classes will look a little different as safety measures are implemented.

“We will be starting to make plans but we still have a lot of work to do including following all the guidelines. We’ll be starting very small to get confident, for example we’ll have to reduce the class sizes to 1-2-1s and 1-2-2s just to make it safe. Those that can swim 25m and be left alone can return to their lessons. We are all very excited to get back to teaching.”

Read more:

• Harrogate Council gives backing to had over control of local leisure services to a new company. 
• Ripon school swimmer finds an innovative way to continue her training over lockdown. 

Harrogate Borough Council, who operate the majority of swimming pools in the district, said:

“We’re delighted the government has advised it is safe for leisure facilities to open from 25 July. Customer safety comes first. So we’re busy working on new guidance as well as staff training and cleaning procedures. We’ll have more news in the coming days of what facilities will open and when.”