TikTok famous: 4 videos featuring the Harrogate district’s people and places

After a Russian TikToker racked up a million views with a scenic video of Knaresborough and a clip went viral of Brimham Rocks staff kicking out a mobile DJ, the Harrogate district is becoming a regular feature on the popular social media platform.

Scrolling through an app like TikTok, where millions post videos of dance routines and comedy lip-sync clips, you wouldn’t necessarily expect to see the likes of Harrogate town centre, Knaresborough Castle or Fountains Abbey popping up on screen.

But more and more individuals, and more recently companies, are recognising how much the platform can boost your profile, with one small clip sometimes reaching millions of people from across the globe.

There is no denying that TikTok videos featuring the area are an effective way of showcasing what it has to offer, including places, people and businesses.

DJ Zach Sabri, who is better known as SUAT on TikTok recently went viral with this video filmed at Brimham Rocks.

Harrogate marketing agency Marketing Adventures uses the social media platform to help promote clients.

Creative director Brogan Huntington said:

“As a digital marketing agency with a young, innovative team, we have used TikTok for some time now.

“It is an incredible marketing tool. We use it for the majority of our clients especially in the property and food and beverage industries.

“It has taken some time for Harrogate businesses to become accustomed to the idea of using TikTok in order to promote their business online, as their perception has been that it is a younger audience. Although this is somewhat true, this video-based platform is a great way to build a brand and speak to your clients and your future clients.

“Video is one of our favourite tools to promote business and we have seen exceptional success through via sales videos have produced on social media.”

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Global hair and beauty brand Cloud Nine, which is based in Harrogate, started using TikTok in 2020 to promote its products.

Naomi Horan, social media and influencer manager, said:

“In 2020 and the year of lockdown, people looked to social media for a sense of release from their mundane work-from-home set up.

“TikTok proved pivotal in becoming both an escape and a source of inspiration, with everything from dance challenges and duets, to food recipes and every day hacks. This month, TikTok has reported over one billion active monthly users – you can no doubt expect you’ll find a percentage of your audience on this platform.

“For Cloud Nine, TikTok is going to become a crucial part of our 2022 plans to engage with our audiences in ways we have never done before.

“TikTok themselves say, ‘Don’t make ads, make TikToks’ – brands need to entertain their audience, build their awareness and in turn, they’ll reap the rewards.”

4 TikTok videos with more than 100k views featuring the Harrogate district’s people and places

Livharlandmusic – Harrogate busking

Liv Harland is from York, but can regularly be seen busking in Harrogate on her TikToks. In fact the singer, who has 1.5 million followers, had some of the biggest live stream moments of the year on the social media site, where she broadcasts herself busking. In 2021 she was fourth, fifth and seventh on the Top 10 list of the most watched live moments by artists on TikTok, alongside Ed Sheeran, Yungblud and Coldplay.

In this live TikTok, one of the many filmed in Harrogate, she clocked up a whopping 4.1 million views singing her version of Runaway by Aurora. In the video she notices a man in the background, who appears to have confused a loaf of bread with a mobile phone. We’ve all been there. It was one of her most viewed last year and features Cambridge Street.

https://www.tiktok.com/@livharlandmusic/video/6960310322603330821?is_from_webapp=1&sender_device=pc&web_id7033698343524288005

Amealmeal  – Harrogate accent

In this Tiktok video, which clocked up 520,000 views, Mila, a student nurse from Harrogate, has clearly been having difficulty getting others to understand why she doesn’t have a broad Yorkshire accent. All down to how well spoken we are in this town of course! The struggle is real.

https://www.tiktok.com/@amealmeal/video/7023100067812773125?is_from_webapp=1&sender_device=pc&web_id7033698343524288005

Beauty.spectrum – Visit to Knaresborough and Harrogate

OK, so this one hasn’t quite hit the 100k mark at 20.6k, however this TikTok of a day trip to Knaresborough was also featured on YouTuber Molly Thompson’s weekly vlog back in September, which also clocked up thousands of views. Molly has 130k subscribers to her YouTube channel.

In the vlog Molly, from Beverley, talks about how it has recently become popular for people to go to the town and take photos on the boats while rowing underneath the viaduct. She heads to Knaresborough with her friend for an “Instagram day” — she also has 64.7k followers on Instagram — and films her trip for Youtube and TikTok.

The TikTok video features Knaresborough Castle, the riverside and of course the boats and viaduct. She then heads to Harrogate and buys some donuts from Doe Bakehouse. Filmed on a sunny day last September, Knaresborough certainly needs no filter and looks stunning as always.

https://www.tiktok.com/@beauty.spectrum/video/6873833828159425794?is_from_webapp=1&sender_device=pc&web_id7033698343524288005

 

flyingscotsgirl  – Filming locations for The Witcher at Fountains Abbey and Malhamdale

Cat Thomson’s tours around Yorkshire’s villages, towns and countryside have been a big hit on TikTok. She saw a huge spike in her number of followers after lockdown in 2020, thanks to more people looking for places to stay in the UK.

Now living in Leeds, she regularly visits North Yorkshire and is a big fan of Fountains Abbey, near Ripon.

This video features a list of filming locations for season two of Netflix hit show, The Witcher, starring Henry Cavill. It includes Fountains Abbey, Plumpton Rocks near Harrogate, Goredale Scar and Janet’s Foss waterfalls in Malhamdale.

https://www.tiktok.com/@flyingscotsgirl/video/6901395697682107650?is_from_webapp=1&sender_device=pc&web_id7033698343524288005

Council urges residents to report ‘increased’ dog fouling in Harrogate

Harrogate Borough Council has urged residents to report dog fouling to its dog warden team.

It comes after an increase in reports of dog owners not picking up after their pets around Harlow Hill.

The council’s dog warden service said in a post on Facebook that the Otley Road area around Beckwith Road, Nursery Lane and the ginnel from the Shepherd’s Dog Pub to the allotments was “particularly bad”.

It urged people to report anyone seen using the same route regularly who does not pick up their dog’s mess, either by getting in touch on its website or by calling 01423 500600.

The statement said:

“Without this information it makes it harder to focus patrols and make a difference.”

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The council can issue fixed penalty notices of up to £80 for dog fouling. However, an FOI request submitted by the Stray Ferret last year revealed the council had issued no fines for dog fouling in the preceding 12 months.

It looks after more than 250 dog waste bins across the district.

Green Shoots: Harrogate Town’s vegan footballer who is passionate about environment

Harrogate Town midfielder George Thomson is part of a growing cohort of professional footballers who are vegan and passionate about the environment.

Fan favourite Thomson joined Town in 2017. He’s played more than 160 matches and been a key cog in Simon Weaver’s history-making side that was promoted to the English Football League for the first time in the club’s 100-year existence. Town are at home to Oldham this afternoon.

Players including Manchester City legend Sergio Aguero and England player Jesse Lingard have gone vegan for health reasons but Thomson told the Stray Ferret his conscience couldn’t allow him to continue eating meat. He made the switch five years ago.

He said:

“Agriculture is one of the main contributors to global warming, it gives off a high percentage of greenhouse gases. It’s known to contribute more than even cars.” 

Thompson was shocked after watching the Netflix documentary Cowspiracy, which exposed the impact of meat on climate change, water use, deforestation and ocean dead zones.

He also said that ethically he could no longer eat meat due to the suffering caused to animals.

He added:

“I saw what happens and I didn’t want to be a part of it. I didn’t want that on my conscience.

“There’s so much information now so I did lots of research.” 

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Thomson, who is known as one of the fittest players in Town’s squad, said it’s a misconception that becoming vegan will result in a lack of protein.

“I wasn’t going to be deficient in something that would affect my job. What stuck with me, no vegan player has been to a doctor with a protein deficiency. There’s protein in every single food. We eat a lot of beans and lentils that are high in protein. It’s like anything, you get used to it and it becomes easy.”

He’s not the only vegan at the club: midfielder Alex Pattison also recently made the switch, although Thomson said they face some friendly banter from the meat-eaters in the dressing room.

‘Something I believe in’

Forest Green Rovers, who play in League Two alongside Harrogate, have been described by FIFA as the “greenest club in the world” and they’ve even been recognised by the UN for their eco-credentials.

Only vegan meals are served at their ground, which is powered by 100% renewable energy and includes electric vehicle charging points.

Thomson, who cycles to training, said he supported the club’s model:

“It’s a great concept what they’ve done at Forest Green, even the kit is made of recycled plastic.

“The environment is a massive topic at the minute, everyone is beginning to be more conscious about their carbon footprint. For me, being vegan helps massively and you have the health benefits on top. I’d support what they’ve done there massively, it’s something I believe in”.

And with vegans options now much more mainstream, he said he doesn’t have to miss out on a celebratory pizza with teammates after a match thanks to Dominos’ vegan option.

Harrogate charities host care recruitment event today

Two Harrogate charities have joined forces to host a care recruitment event in Harrogate town centre today.

Staff from Disability Action Yorkshire and The Avalon Group will be answering questions at the Everyman Cinema from 11am until 1:30pm, discussing the work they do and the roles currently available.

The recruitment drive comes as North Yorkshire suffers from a shortage of care workers, with over 1,000 estimated vacancies in the sector across the county on any given day.

Disability Action North Yorkshire operates a care home on Claro Road in Harrogate and has a training centre in Hornbeam Park, providing services for disabled people to live their lives fully.

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Jackie Snape, Disability Action Yorkshire’s chief executive said:

“As two Harrogate-based charities operating in similar fields, we’ve decided to partner for this social care recruitment event.

“For those considering a career in social care, this will be an ideal opportunity to find out about the importance of this sector, what we as individual charities do, and the jobs that are currently available.”

The Avalon Group works across the north of England to support anyone who needs additional care and support, including those with dementia, learning or physical disabilities, mental health difficulties and more.

 

In depth: What is the economic case for Harrogate’s Station Gateway?

The saga over Harrogate’s Station Gateway took another turn this week when council officers revealed they were set to press ahead with the £10.9 million project.

North Yorkshire County Council, which is expected to vote to continue with the scheme on Tuesday, included an economic case for the scheme in documents sent to councillors ahead of Tuesday’s crunch vote.

The report says the initiative represents the “biggest investment in decades” in the town, will save shops from decline and make the town centre more attractive.

It was published without fanfare after the second round of consultation had finished, prompting business groups in Harrogate to criticise the county council for a lack of consultation. Business groups have long called for an economic impact assessment to be published.

The Stray Ferret has looked at the council’s economic case in detail to see why it is pressing ahead with the project.

Harrogate faces ‘economic challenges’

According to the county council’s economic case, the authority believes the gateway scheme will tackle “some of the economic challenges facing the Harrogate economy”.

The report cites a number of areas that need addressing, including job creation and access to education and skills.

Much of the 18-page paper centres around growing the Harrogate economy so it is “fit for the future”.

It argues that better access to the town centre will help to create jobs and increase the creation of businesses in Harrogate town centre.

The report cites an Office for National Statistics study which shows the number of new businesses set up in the town increased by 4% between 2014 and 2021 – below the Yorkshire and national average.

Graph of median annual earnings in Harrogate district compared with the national and regional average, as included in the report.

Graph of median annual earnings in Harrogate district compared with the national and regional average, as included in the report.

It goes on to say that residents in the district have higher than the average annual earnings, meaning there is a chance to “diversify” the town centre by encouraging more people into town.

Both of these areas could be tackled by improving access to the town centre and making it more attractive, council bosses say.

The report adds:

“Harrogate’s higher paid resident base suggests that there is potential to diversify the local economy, attracting high value, innovative businesses to invest in the town centre, opening up further employment opportunities in the town.”

The number of retail units in Harrogate town centre, as cited in the Gateway report.

The number of retail units in Harrogate town centre, as cited in the gateway report.

The report also warns that the town’s retail sector is at risk of decline.

It points to Harrogate Borough Council figures showing a reduction of 12% in retail units in the town centre in the last seven years.

It adds that the town needs to “diversify” in order to adapt to consumer behaviour – something which council bosses believe the gateway can address.

The report says:

“Evidence suggests that the town centre retail sector is at risk of decline in the medium term.

“Consumer behaviours and expectations are evolving and towns must diversify and advance to maintain health and vibrant visitor economies. the scheme is seeking to do just this.”

But, while the report addresses some of the town centre challenges, its critics say it offers nothing on how proposals in the gateway scheme will effect trade.

Businesses ‘not listened to’

While the county council has made efforts to push its economic case through an 18-page report and press releases to the media, it has not convinced local business groups.

In a joint letter to the county council leader, Cllr Carl Les, co-signed by Harrogate District Chamber of Commerce, Harrogate BID and Independent Harrogate, the groups argue that the report fails to address any of the concerns of businesses.

Read more:

The letter says the study is not dated and fails to take into account the impacts of covid on businesses. It goes onto say that next week’s vote on the scheme should be delayed until traders have had chance to scrutinise and comment on the report.

It says:

“Because of this lack of opportunity to comment on the economic impact study, we are now asking that the vote on the Project is postponed until your next executive meeting, allowing us, and others, time to digest its contents.

“However, having had a cursory glance through it, it appears the authors have looked to cities for case studies and not towns comparable to Harrogate. Also, they give examples from as along ago as 2007. The world has moved on a lot since then.

“It fails to take into account the impact of covid, out-of-town shopping centres with acres of free parking, and online shopping. And again, we say what of those residents living in our surrounding villages whose only way of getting around is via their car, or the tens-of-thousands of visitors who live outside the district?”

Station Gateway designs

How James Street will look.

It also questions whether any impact of delivering the scheme on local businesses has been taken into account.

“It also appears the work to deliver this project could now creep into 2024. We were told it would take a year.

“Judging by the delays to ‘phase one of the Otley Road cycling path’, we have no confidence in your timescale. Does the economic impact study take into account the disruption delivering this Project will have on businesses already on their knees through to the ongoing impact of covid?”

What happens now?

Senior councillors have been recommended to approve the gateway project to be taken to the detailed design stage.

Councillors will make a decision at a meeting on Tuesday. The move would mean that work on the project could start in spring or summer.

First glance at Harrogate’s new £1.5m padel and gym centre

A new £1.5 million fitness hub opened in Harrogate today featuring the largest indoor padel tennis centre in the UK and an “affordable but boutique” gym.

Coach gym and Surge Padel are located in the same unit, called the Matrix Building, on Hornbeam Park.

It is a major investment in the town after a difficult couple of years for business. The new venture has also created 40 jobs.

Padel tennis is one of the fastest growing sports in the country. This development seeks to put Harrogate at the epicentre of that surge in interest. It’s the largest of its kind in the country with six courts.

Surge Padel has only opened on the first floor of the building but International Padel Federation is already considering it as the potential host of its European Championships.

Read more:

Coach which can be found on the ground floor and comes with more than 200 pieces of equipment and guided classes.

Stuart Perrin, who owns both Coach and Surge Padel, told the Stray Ferret:

“People of Harrogate are already voting with their feet and moving here. I think they appreciate this premium product at an affordable price, particularly in this economic climate.

“It just so happens that I used to live in Harrogate and it’s close to where I live now so it was an easy decision for me when this property came up.

“We were planning to open the first Coach in Leeds when the first lockdown came. It was a difficult time but that business was very successful.

“During the lockdowns we were on the search for more properties as a result. So we have more places in the pipeline and think now is the time to invest.”

So it seems more jobs could be on the way too as the business expands across the UK, with head office based in the same Hornbeam Park building.

More pictures from Coach and Surge Padel:

Padel is a different type of tennis.

It is the largest indoor padel tennis court in the UK.

Coach has more than 200 pieces of equipment.

Staff can help with training.

Both Coach and Surge Padel are based at Hornbeam Park.

Harrogate doughnut shop launches Vulva-Nuts

Doe Bakehouse in Harrogate has created a new Valentine’s-themed product called a Vulva-Nut.

The vulva-shaped sweet treat, which comes with ‘pube sprinkles’, has captured the imagination on social media, with Harrogate TV presenter Steph McGovern among those posting about it.

Doe Bakehouse, which now has four stores, is run by young entrepreneur Evie Jackson, who is known for her creative and brightly coloured products.

But the latest one, which comes with a meat-free option, has taken things to another level, with comments on the company’s Facebook page including ‘I need to send one to each of my ex’s, they could do with an anatomy lesson’, ‘I’m guessing the male version wouldn’t sell too well’ and ‘Will these be available in your Clit-heroe store?’.

Channel 4 presenter Steph McGovern was sent some of the vulva-nuts earlier this week.

The strawberry glazed treat comes with a hidden chocolate egg.

Despite a few comments asking “why is there a need?” the overall response on social media has been overwhelmingly positive, with some using the hashtag feministfood.

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Police say wanted man may be in Harrogate

North Yorkshire Police is appealing for information to find a wanted man with links to Harrogate.

Andon Llalla, 40, is wanted on recall to prison. It is unclear what Llalla was jailed for.

Police initially asked for information on the whereabouts of Llalla in October. Officers today renewed their appeal to the public to come forward if they have seen him or know his whereabouts.

He also has links to Halifax and Brighouse in West Yorkshire.

A police statement added:

“If you see him or have information for the police, call North Yorkshire Police on 101, quoting reference number 12210179751.

“To report information anonymously call Crimestoppers on 0800 555 111.”

Read more:

 

Ripley primary school seeks to join academy after ‘inadequate’ rating

A primary school in Ripley rated ‘inadequate’ by Ofsted this week is in negotiations to join an academy.

Ofsted’s report said parents valued Ripley Endowed C of E Primary School but was highly critical of the quality of education, leadership and early years provision.

The government schools inspector added that pupils were often distracted because work is too easy or too hard and “achieve far less than they should”.

North Yorkshire County Council, the local authority responsible for education, said today it was working with the school governors and interim school leaders to make improvements at the 49-pupil school.

The council also revealed that it was talking to the Diocese of Leeds and the regional schools commissioner to find an academy sponsor.

Academies are funded directly by the government and are run by an academy trust. Academy sponsors work with the trust to improve the performance of the school.

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Ripley is currently part of a federation of three schools, along with Kettlesing Felliscliffe Community Primary School and Beckwithshaw Community Primary School.

Putting in place improvements

Amanda Newbold, the assistant director for education and skills said:

“We are currently working with governors and interim school leaders to put in place the necessary improvements.

“The county council is working with the Diocese of Leeds and the regional schools commissioner to find an academy sponsor and to ensure the school has strong governance in place during this period of transition.

“We will work closely with the school, the wider community, parents, carers and pupils as we approach the next chapter for the school.”

Ofsted inspectors visited the school over two days in November 2021 when they observed lessons, spoke to pupils informally and met parents at the start of the day.

Here is how the inspectors came to the overall ‘inadequate’ rating:

Harrogate business groups call for Station Gateway vote to be delayed

Business groups in Harrogate have called for a vote on the town’s Station Gateway to be delayed after an economic case for the project was published just days before the key vote takes place.

In a letter to Cllr Carl Les, leader of North Yorkshire County Council, Harrogate District Chamber of Commerce, Harrogate Business Improvement District and Independent Harrogate said there was a “lack of opportunity” to comment on the paper.

The report, which is due before the county council’s executive next week, argues that the gateway will tackle “some of the economic challenges facing the Harrogate economy”.

The 18-page report goes on to cite various case studies and figures from the Office for National Statistics to support its case.

However, the three business groups said  they have had no opportunity to comment on the paper and called for a vote on the scheme to be delayed until they have had chance to scrutinise it.

Read more:

They also criticise the council for releasing the report just a week before the vote on the project.

The letter says:

“Because of this lack of opportunity to comment on the economic impact study, we are now asking that the vote on the project is postponed until your next executive meeting, allowing us, and others, time to digest its contents.

“However, having had a cursory glance through it, it appears the authors have looked to cities for case studies and not towns comparable to Harrogate. Also, they give examples from as along ago as 2007. The world has moved on a lot since then.

“It fails to take into account the impact of covid, out-of-town shopping centres with acres of free parking, and online shopping. And again, we say what of those residents living in our surrounding villages whose only way of getting around is via their car, or the tens-of-thousands of visitors who live outside the district?”

Station Gateway designs

Some of the proposed changes to Station Parade.

The letter also questions whether the study takes into account the effect of construction of the project on businesses who are “already on their knees through to the ongoing impact of covid”.

The letter comes at the same business groups accused the county council of ignoring their views and the opinions of residents during the Station Gateway consultation.

The Stray Ferret revealed this week that the county council is set to give the £10.9m project the green light at a meeting on Tuesday next week — even though the latest consultation revealed the majority of respondents feel negatively towards the scheme.

Earlier this week, Cllr Don Mackenzie, executive county councillor for access, described the scheme as the biggest investment in Harrogate “in decades”.

He said:

“These proposals represent the biggest investment in Harrogate, Selby and Skipton town centres in decades.

“We want to encourage more people to travel by foot, bike and public transport because it is good for health and the environment by promoting fitness and reducing congestion.

“The spending will also provide a welcome boost for our town centres after two difficult years of trading during the pandemic.

“We have listened to feedback from the public consultations and are confident people will be pleased with the results.”