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01

Feb 2024

Last Updated: 01/02/2024

Christmas was a success, but Harrogate festive switch-on in 2024 unlikely, says tourism boss

by John Grainger

| 01 Feb, 2024
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harrogate-christmas-lights-1

Harrogate looks unlikely to host a grand switch-on of its Christmas lights this year, according to the council’s tourism boss. 

The official switch-on of the illuminations was an annual tradition that drew crowds to the town centre and marked the start of the festive season, but it was stopped due to covid and has never been revived. 

Asked by the Stray Ferret if it would be, Gemma Rio, head of tourism for North Yorkshire Council, said: 

“I doubt it. In all the conversations I've had with all the partners, I haven't heard any appetite for a Christmas lights [switch-on]. I'll be honest – personally, I don't think we need one. 
"If every one of our partners all of a sudden said they were desperate for one, then obviously we would have to look at it, but at the minute no-one's suggesting that that's something they're chasing.” 


North Yorkshire Council has been conducting an evaluation of Harrogate’s 2023 Christmas festivities, but it appears no concrete conclusions have yet been drawn. 

Asked what would be different this year, Ms Rio said: 

“At this point, it's too early to say. There are about 12 partners that go into our Christmas offer, and we're speaking with all of them about what they want to achieve from Christmas 2024, and how to get there. We'll be able to release some details later in the year.” 


Harrogate’s Christmas attractions drew a mixed response from visitors. Comments on the Stray Ferret’s Facebook page ranged from “better than last year” to “very disappointing”. In particular, the ice-rink in Crescent Gardens attracted much criticism after wind and rain forced its closure several times, and visitors complained about the quality of both the ice and the skates. 

Its operator, York-based Events by Cynosure, said it had no plans to return for Christmas 2024 “due to the losses sustained this year from the weather and lack of footfall in the area”. 

But Ms Rio said that the company and the council were still “in conversations about that”, adding that they hoped to be able to announce more details “in the next couple of months”. 

Overall, she said the council was happy with Harrogate’s performance over the Christmas period. Hotel occupancy in December 2023 was 3% higher than in 2022, and 20% higher than 2021. Of non-residents surveyed by the council, 36% were visiting Harrogate for the first time, which she said suggested that the Christmas offer was attracting new visitors to the area. 

Ms Rio added: 

“We've done some consultation with businesses. From both sides – visitors and business – the news is coming back really positively about the Christmas offer. So we're really pleased.”






Read more:



  • Council says ice rink organiser will fund repairs to Harrogate's Crescent Gardens

  • Harrogate Ice Rink organiser says it has 'no plans' to return this year

  • Harrogate ice rink closes as wind brings more disruption