The owners of Furnish and Fettle have announced they are to close their Harrogate showroom.
Glyn and Eleanor Goddard said changes in the marketplace with more online shopping and rising costs led them to make the decision to shut the branch on Crescent Road.
The showroom will close at the end of the year.
All staff will be moved to the branch in Wetherby. The business has also taken on additional storage and workshop space at Thorp Arch as part of the move.
Mr Goddard said a significant change in footfall was part of the decision to shut the showroom.
He said:
“Footfall has changed dramatically over the past couple of years and the marketplace has polarised.
“The more price-sensitive shoppers are increasingly turning to the internet, while at the other end of the spectrum are people looking for expertise and service, and these are the majority of our clients.
“With rising costs, it just makes no sense to have two showrooms so close to each other, so we have taken the opportunity of a break in our lease to refocus how we can best serve our clients.”
The business has also invested in new, larger vans to make delivery of larger pieces of furniture easier.
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It is also looking to recruit an additional experienced interior designer and a tradesperson to work as part of the installations team.
Mrs Goddard said:
“This is a really exciting time, we have seen a huge increase in the projects side of our business, while the retail side has become a bit of a distraction.
“Both our Wetherby and Pocklington showrooms will continue to display inspirational room sets and will still feature pieces that can be bought there and then, but they will mainly serve to showcase design ideas and our bespoke craftsmanship.
“Yes, it is a bit sad to be leaving Harrogate, especially as we are in such a beautiful building, but our Wetherby showroom is less than 10 miles away and this move just makes sense on every level.”