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    03

    Nov 2023

    Last Updated: 03/11/2023
    Business
    Business

    Mint Velvet opens new Harrogate store

    by Flora Grafton

    | 03 Nov, 2023
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    Women’s high street fashion chain Mint Velvet has opened its new Harrogate store today.

    The company, which was previously located across the road from its new unit, has taken over the former Joules store on James Street.

    The previous store closed its doors after 11 years on Saturday. The new 2,500sqft shop opened this morning.

    Store manager, Suzie Poole, told the Stray Ferret:

    “We were looking for a bigger unit for around two years.
    “It had to have character and enough space for the customers to really appreciate the products, since we get such high footfall.”


    The new store offers a range of women’s clothing and accessories and is the third-largest Mint Velvet store in the UK.



    Ms Poole added:

    “We’ve had a fantastic reception since opening this morning.
    “It’s been lovely to see the excitement because there was a lot of anticipation around the new store.”


    The company, which launched in 2009, had already taken over two former Joules store in Solihull and Chelmsford. It follows Joules falling into administration in November 2022, until Next bought the business for £34 million, plus another £7 million for the head office.

    Mint Velvet in Harrogate will be open seven days a week.



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