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19
Apr
This story is sponsored by Newcastle Building Society.
Nearly two years after opening a branch in Knaresborough town library, Newcastle Building Society has been working hard to further its relationship in the local community.
Located within the library itself, the branch offers the same financial services – and crucially, human interaction – that a traditional location would, but uses fraction of the space, deeply embedded in a vital community service.
This departure from a traditional, full-sized branch has been well-received by residents in the communities in which these partnerships operate.
Michael Conville, chief customer officer at Newcastle Building Society said:
According to Michael, the Knaresborough branch has been one of the fastest growing in both customer feedback, and the number of new accounts opened with the building society.
Newcastle Building Society, located in Knaresborough Library
He said:
Discussing the rationale behind exploring partnerships with community services and the benefits this could offer, Michael added:
While other banks are changing the way services are offered, forcing many customers online without considering whether they’re able – or willing – to be, Newcastle Building Society is proud to prioritise both, to cater for all preferences.
The opening of Newcastle Building Society's Knaresborough branch in 2022
The Knaresborough branch is at the forefront of Newcastle Building Society’s push for digital innovation, hosting a pilot of a multi-bank terminal for the app OneBanx.
The service allows customers of any bank to withdraw and deposit cash from their current account, free of charge - and without the need to be a customer of the society.
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