A new bridal shop is set to open on West Park as a Yorkshire business expands into Harrogate.
Elite Bridal is run by mother-and-daughter duo Joanne and Holly-Ann Wilson and already has boutiques in Brighouse and Hessle, as well as outlets in Castleford and Hull.
The new Harrogate boutique is expected to open in the former Orvis unit in the coming weeks.
Holly-Ann, the company’s retail director, told the Stray Ferret:
“We often visit Harrogate for weekends away: a little trip to Bettys for afternoon tea and a stroll round the town, but our love for Harrogate started many years ago when I was a little girl.
“My mum Joanne would take me to the bridal exhibition twice a year where we would do our buying for the year ahead. Over the last 10 years we have moved towards designing our own collections in house in Yorkshire and overseas and we now proudly exhibit as a wholesaler at the shows rather than visiting for trade.
“We have expanded our business in the last five years and doubled in size and Harrogate was one of our desired locations. When Joanne saw it, she knew it was hers. Destiny had arrived and now it’s finally happening.”
One of Elite Bridal’s other boutiques
Holly said she and chief executive Joanne focus on having thousands of designs available in their boutiques, with a range of sizes for brides to try on rather than just samples.
They plan to offer a luxury experience in the boutique, from selecting the right gown to having designs and alterations completed in-house.
The company, founded in 2003, will create up to four part-time and full-time jobs at the new Harrogate store.
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