The owners of Hustle & Co have thanked their customers after announcing that a new owner will be taking over the business today.
Nici Routledge and Jo Bradshaw launched the healthy cafe and restaurant on Harrogate’s prestigious Prince Albert Row in December 2020.
However, it was put up for sale this year to allow the best friends and business partners to explore other projects and new opportunities.
This week they revealed that the venue was now under new ownership and would be renamed Jesper’s Bar and Kitchen, with the new owner starting work today.
Read more:
- Harrogate’s Hustle & Co for sale as owners hatch new plan
- Sneak peek: New health cafe opens in Harrogate
Ms Bradshaw stressed that the staff and menu would remain the same and it would be “business as usual”.
She told the Stray Ferret:
“We feel we found the perfect fit to move our business forward. We wanted to find someone who shared a similar ethos. It’s business as usual at least for now.
“The chefs and the staff are the same and the dishes are the same, so it is the same food and drink and excellent service that customers are used to.”

The owners of Hustle & Co, Nici Routledge (left) and Jo Bradshaw.
Ms Bradshaw said both she and Ms Routledge would miss their loyal customers.
She said:
Harrogate’s Hustle & Co for sale as owners hatch new plan“Many of them are now friends. But we are looking forward to a drink with them on the other side of the bar.
“Congratulations to Jesper and his family. We wish them every success for the future. Jesper has years of experience in the hospitality industry.
“We are super excited about our future plans. It’s the right time to hand over the reins and move on. Watch this space, there are great things to come.”
Hustle & Co in Harrogate is up for sale — but the owners have reassured customers and said there are “exciting times ahead”.
The Harrogate cafe and restaurant has been put on the market for £175,000 by Ernest Wilson Business Agents.
The cafe, which is owned by business partners Jo Bradshaw and Nici Routledge, opened in December 2020 on Prince Albert Row.

Nici Routledge and Jo Bradshaw
Hustle & Co is a sustainable and ethical café serving hot and cold drinks, breakfasts, lunches and sweet treats.
According to the advertisement, the business has a turnover of £702,000 and is being sold due to “personal circumstances”.
Ms Bradshaw told the Stray Ferret:
“There are exciting times ahead, this decision is part of a bigger picture.”
She added she couldn’t give any more information at this stage.
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The cafe currently employs more than 20 members of staff and its outdoor courtyard and inside seating has space for 90 covers. The brochure also said:
“This is truly one of the best businesses seen for quite some time — fabulously fitted out, coupled with enviable weekly turnover of £13,000 to £14,000 in modest daytime hours.
“Truly fabulous, yet offering scope to extend the hours, introduce supper club and evenings openings.”