The future of Harrogate’s Joules store looks uncertain as the clothing brand looks set to become the latest victim of tough times hitting the retail sector.
The Leicestershire-based company, which has 132 shops, said it intended to appoint administrators after failing to secure emergency investment.
A spokesman for Joules said he was unable to offer any information on individual stores.
However, he said trading at the Harrogate store, on James Street, would continue as usual.
About 1,600 jobs across the country could be at risk.
Joules said last week that recent sales had been weaker than expected.
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The company was founded by Tom Joule who began in 1989 by selling outdoor clothing at country shows in the East Midlands.
On Monday, Mr Joule said in a statement:
“Today is a deeply disappointing day for Joules, and a sad day for me personally.
“However, we recognise our business has become too complex and our model today is not aligned to succeed in the current, tough trading environment.”
He added:
“It is my strong belief that Joules remains a desirable, differentiated brand that, with the right model and structure, can thrive again.”