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Mr Pulling's comments further illustrate how strongly the effects of covid on the events and conference sector were being felt in Harrogate.
Last month Harrogate events company Joe Manby Ltd folded after 46 years.
Plans to stage Great Yorkshire Show
The showground usually hosts 700 events a year, with the three-day Great Yorkshire Show by far the biggest.
But Mr Pulling, who has led the society since 2002, said it was operating at "well below 10 per cent" of capacity at the moment.
A rare bright note came yesterday when
it was revealed the spring flower show is due to go ahead, albeit with a vastly reduced capacity.Mr Pulling said the society had been "comparatively well financed" since it sold land to Sainsbury's for about £15m in the early 1990s.
But an £11m refurbishment of the Yorkshire Event Centre, completed in 2016, put a dent in its finances even though the project had been well received.
Mr Pulling said the first quarter of 2021 "doesn't look good" but the second quarter was the crucial period for the events sector. Next year, he said, was "up for grabs".
He said the society still planned to stage the Great Yorkshire Show next summer, adding:
"But it's too early to be specific about what it will look like."
The society employed about 100 staff pre-covid. Mr Pulling said this figure had reduced by fewer than 20 due to natural wastage but it had to look at reducing costs further. He said:
"It has been devastating to see the effects covid has had for everyone – and the events industry has been among the hardest hit."
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