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04
Jun 2021
Harrogate BID launches new town centre app to help businesses
Harrogate BID has launched a new app in an effort to help town centre businesses increase footfall and sales.
The app comes in partnership with LoyalFree, which has partnered up with the BID from today.
Harrogate is the thirty-first town in the UK to adopt the digital platform, which provides information for locals and visitors alike such as a local guide, exclusive deals and loyalty schemes, fun local events and interesting trails.
Matthew Chapman, Harrogate BID manager, told the Stray Ferret previously that the idea behind the app was to "showcase the best in town".
Read more:
- ‘New normal’ will be good for Harrogate, says new BID manager
- Harrogate Pubwatch relaunches to keep out town’s troublemakers
BID levy payers will benefit from advertising opportunities, customer insights and social media support from the app. Businesses already signed up include Cafe M, The Crown Hotel and Nutrition Joe’s Urban Cafe
Mr Chapman said he knows "first-hand" the benefits of using an app for businesses.
He said:
Sophie Hainsworth, co-founder of LoyalFree, said:
The LoyalFree app can be downloaded for free here or by searching ‘LoyalFree’ on the iOS and Google play store.
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