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18
Oct 2021
Harrogate family opens luxury Swiss appliance studio in UK first
A Harrogate family has pioneered the launch of a luxury kitchen appliance brand from Switzerland in the UK with the opening of a new showroom in town.
V-ZUG Harrogate, which is based at Grosvenor Buildings near the entrance to Valley Gardens, opened its doors for the first time today.
Dale Adams and his sons Hayden and Ryan, who are behind the concept, hope to spread the word about V-ZUG, which is well-known in some European countries but less so in the UK.
Some V-ZUG appliances, such as a clothes cleaning cabinet, can go for as much as £15,000. But some of the hobs are priced closer to the £800 mark.
The new Harrogate showroom has been kitted out with appliances from the excellence line, which also includes steam ovens, coffee centres and wine coolers.
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Ahead of the launch, Dale Adams told the Stray Ferret:
His son and business partner Hayden added:
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