New branding for North Yorkshire Council revealed

County council bosses have unveiled plans for a new brand ahead of the creation of North Yorkshire Council.

The authority will come into force on April 1, 2023, when North Yorkshire County Council, Harrogate Borough Council and the other six districts will be abolished.

In a report due before the authority’s executive tomorrow, officials will recommend pressing ahead with proposals to implement a rebrand at a cost of £393,969.

It would see the the new brand included on main access points, libraries, registrar offices, crematoriums, adult social care venues and the county records office.

Much of the cost includes implementing the logo on staff lanyards, letterhead, email, certificates, licences, consents, permissions and orders.

North Yorkshire Council branding

How the new brand will look.

In a report, Vanessa Glover, head of communications, said:

“The design of an identity for North Yorkshire Council has been developed entirely using internal experience and expertise from the eight councils involved in local government reorganisation. There have therefore been no external costs incurred.”

She added:

“The new North Yorkshire Council is legally required to adopt an identity. It is not possible to utilise any of the eight council brands currently in place.

“Therefore, this paper suggests a staged and proportionate approach to satisfying those legal requirements, while recommending a relatively low-cost approach to limited symbolic branding.”


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The authority will be legally required to include the brand on certain assets as of April 1, 2023.

This includes council tax bills, employee IDs and tariff boards in all council owned or operated car parks.

However, the council intends to keep district authority branding on some assets until they are worn out.

According to the report, this includes cemeteries, bus stops and wheelie bins.

Harrogate hairdresser to rebrand with new name and new look

Harrogate hairdresser to rebrand with new name and new look

The Joseph Ferraro salon on Cheltenham Crescent in Harrogate is to be taken over by salon manager Nicola Rayner and rebranded with a new name and new look.

Ms Rayner has worked for Joseph Ferraro, who has another salon on Leeds Road, for 10 years and been part-owner of the salon for six years. But the pair have now decided to part ways and Miss Rayner is taking on the salon alone.

From August, she plans to rebrand as Rayner and Green and refurbish the salon. She said:

“As the years have gone on we both decided it was the right time to separate and I’m really excited to take on the salon as my own. All of my team will be staying with me too.”

Ms Rayner and her four staff intend to make a few changes including setting up Klarna, a payment app which allows customers to pay for their hair appointment over a number of instalments.


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Investment advisor with Harrogate branch makes deal with The Law Society

Wealth and investment advisor, St James’s Place, has struck a deal to become strategic partner of the Law Society of England and Wales.

As part of the relationship St James’s Place (SJP) will help solicitors at all stages of their professional career decide how to invest, manage significant cash bonuses or business cash flow, acquire or merge with other practices or create a legacy plan for their business.

The advisor has more than 4,000 partners across the UK with one of those offices being in Harrogate. The deal allows it to work with all solicitors represented by the Law Society.

Paul Ainslie, head of campaigns and partnerships at SJP, said:

“I am delighted that the Law Society of England & Wales have chosen to work with St. James’s Place, affording us the opportunity to expand on the support we already provide to solicitors via The Law Society of Scotland.”

“Our remit is simple, we will share our professional expertise with members so that they have the confidence and knowledge to help make the right decisions at the right time to create the future they want for themselves, their family, their business and their clients.”

Harrogate digital marketing agency rebrands

Business Breakfast is sponsored by Harrogate law firm Truth Legal. 


Harrogate digital marketing agency rebrands

Kariba, Harrogate’s oldest digital marketing agency, has rebranded as it celebrates its 25th year.

The business was set up by Chris Wilson in 1997, after being asked to build Harrogate Borough Council’s first ever website.

Since then, Kariba has gone on to design and build websites and provide a range of digital marketing services for clients in Yorkshire and across the UK.

Mr Wilson, who is Kariba’s managing director as well as its founder, said:

“Our brand refresh and new website means we have a more current look and feel, and in turn better reflects who we are and what we do today, so that we can appeal to those ambitious, growth-focused companies whom we love partnering with.”


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Building society set to move into Knaresborough Library

Andrew-Haigh-and-Chrys-Mellor-web Knaresborough library

Knaresborough Library will close today at 5pm for work to accommodate the new branch Newcastle Building Society that is due to go into the building.

Since the last bank in Knaresborough closed last year, North Yorkshire County Council and Harrogate Borough Council have worked with the society to maintain local access to financial services.

Harrogate Borough Council has also worked with Barclays to bring its mobile banking service to the market town.

The library will reopen on Saturday. The building society is expected to open late this month or early July.

Work to accommodate @NewcastleBSoc at #Knaresborough Library will start this week.

The library will close at 5pm tomorrow and is scheduled to reopen at 9.30am on 11 June.

More: https://t.co/6CqfsfCfjY pic.twitter.com/aOYN06L2Dp

— North Yorkshire Council (@northyorksc) June 7, 2022

Cllr Graham Swift, Harrogate Borough Council’s deputy leader and cabinet member for resources, enterprise and economic development, said:

“The issues regarding banking availability in Knaresborough have been well documented, and Harrogate Borough Council has pushed hard to seek a solution.”