Advanced booking introduced for Ripon and Masham rural bus scheme

North Yorkshire County Council has launched a pre-booking service for its YorBus service in Masham and Ripon.

However, the cost of using the buses will almost double.

From August 1, passengers using the service will be able to book a journey a day in advance.

Cllr Keane Duncan, executive member for highways and transportation at the county council, said:

“YorBus has proved incredibly popular since its launch in July 2021, with extremely positive feedback from users.

“As part of our decision to extend the pilot service for at least another year, we’ve listened to feedback and we’re very pleased to now be offering advance booking.

“The new facility will increase the service’s reliability, hopefully meaning even more people will use YorBus to get around – particularly over the busy summer season.

“We will continue to review this demand-responsive service to help us explore rolling out YorBus to other parts of the county.”

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Passengers will be able to pre-book YorBus either by using the app or calling the county council on 01609 780780.

The service runs from 6.55am to 6pm on weekdays and 9am to 6pm on Saturdays.

From August 1, the fares will increase; £1.20 to £2 for adults and 65p to £1 for children between the ages of 5-17.

Concerns raised over ‘success’ of rural bus pilot scheme in Ripon and Masham

A pilot scheme designed to provide public transport in rural areas with little or no services looks set to be extended for a year amid concerns restrictions deterring key potential customers will make it unsustainable.

 

Leading North Yorkshire County Council members will be asked to approve spending nearly £230,000 of taxpayers’ money on trialling its Yorbus demand-responsive bus service for a further year at a meeting on Friday, despite officers behind the initiative estimating it only stands to generate £12,833 in fares.

The authority has repeatedly stated its ambition to roll out its flagship rural transport scheme across the county if the pilot in the Masham, Ripon and Bedale area is a success.

‘Stronger than forecast’

An officers’ report to Friday’s meeting has underlined the pilot was being viewed as successful, partly because “patronage of the YorBus service has been stronger than forecast”.

However, following Freedom of Information Act requests to the council from the Transport Action Network and residents, it has been claimed the council deliberately set extremely low passenger targets to ensure Yorbus would be regarded as a success.

They say target passenger journeys were set at a total of 758 for the trial’s first three months and at 885 for the first six months, equating to just 0.9 and 0.5 passenger journeys per operating hour, assuming just one of the service’s two minibuses was operating for 11 hours a day.

On the same assumption, it transpired passenger journeys per operating hour were 2.9 trips per bus hour in the first three months and 3.4 per hour in the 14-seater vehicles over the first six months.

Padam, technology firm Siemens’ demand responsive transport software arm, estimates that to be fully commercial such services need an average of seven to eight people per vehicle throughout the day.

YorBusThe Yorbus service covers Ripon, Masham and Bedale

Campaigners say the low patronage was likely to have been artificially increased by Yorbus having a flat fare of £1.20, which would inevitably have to rise if rolled out across the county.

They added features of Yorbus, including the inability to book any trip the day before, will make it very difficult to attract sufficient passengers or be cost-effective, and that in the long-run it will be dropped.

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The officers’ report states preventing customers from booking rides in advance offers the service maximum flexibility and also maximises the ability to meet passenger demand.

However, Padam states “encouraging advance booking really helps with both increasing passenger numbers and operational planning” as people can plan their days in advance and depend on the service.

Padam states:

“We see around 75% of passengers booking in advance, which validates our expectation that people use this as reliable public transport rather than a taxi equivalent.”

Mark Parry, chair of Action for Yorkshire Transport, said his group questioned whether the service was value for money. He added:

“Given the nature of the service, I just wonder what North Yorkshire is trying to do by not having advance booking. If you are going to have demand-responsive transport I would certainly say you need some scope with advance bookings.”

Campaigners say while Yorbus’s low patronage figures could be considerably boosted by allowing advance bookings, particularly for people wanting to travel to work, passenger numbers could be significantly increased by offering a door-to-door service for elderly and disabled customers.

‘Virtual bus stops’

After initially only picking up passengers at recognised bus stops, some potential passengers complained that their village had no bus stop, so the council introduced “virtual bus stops”, which campaigners say have not been advertised and are few and far between.

Nevertheless, the council has revealed no intention to offer limited mobility passengers a door-to-door service as part of the pilot extension, but said it would consider introducing limited pre-booking, extending operating hours, and seeking funding to offer Yorbus in other parts of the county.

It added it would also look at developing its telephone contact option for customers, consider how to roll out return booking, and undertake a fares review, including incentivising such options as group bookings.

A council spokesman said the pilot would “enable options for a wider roll-out to be explored in more detail”.

Harrogate park and ride ‘still possible’ despite £116m funding failure

The councillor in charge of highways for North Yorkshire has said a park and ride pilot scheme for Harrogate remains possible despite a £116million funding bid rejection.

The Department for Transport yesterday awarded North Yorkshire County Council none of the £116million it bid for from the government’s Bus Back Better scheme. Much of the funding was earmarked to reduce congestion in Harrogate.

Councillor Don Mackenzie, executive member for access at the county council, said he was “very disappointed” with the rejection but parts of the county’s Bus Service Improvement Plan could still go ahead without government support.

Cllr Mackenzie said this included the park and ride, which is likely to operate from Pannal, although questions remained about how a permanent service would be funded.

“The park and ride trial was not part of this funding, and the pilot itself will use the 36 service so it won’t be particularly expensive to find out whether it works or not.

“I’m very anxious that this trial scheme still goes ahead irrespective of today’s result.”

Cllr Mackenzie also said the on-demand bus service, YorBus, which is being trialled in Ripon, Bedale and Masham could be expanded.

He added:

“One of the things in our Bus Service Improvement Plan was to expand the on-demand response service, YorBus, and of course that pilot continues.

“If it continues to be successful, we will roll it out in other areas.

“We will also continue to work in close partnership with bus operators.”

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The Bus Service Improvement Plan included £23 million for new bus lanes, £74 million for other infrastructure changes and £14 million for support for bus services.

‘Plans didn’t lack ambition’

The government claimed areas that failed to get the cash had not shown “sufficient ambition”. In total, just 34 of 79 areas which applied were successful.

In Yorkshire, this included the West Yorkshire Combined Authority which submitted a bid for £168 million, but was given £70 million, while City of York Council wanted £48 million and got £17.4 million.

Cllr Mackenzie said he believed the plans for North Yorkshire were ambitious enough to win funding and that he was now keen to speak to government officials to understand their decision. He said:

“I don’t think our plans lacked ambition. They were worth £116 million over eight years – that doesn’t lack ambition or aspiration.

“Until such time we have spoken to ministers or senior civil servants, I can’t say exactly what was lacking from our submission.

“We knew the Bus Back Better budget had been severely curtailed… but I expected to get some money, not nothing at all, so I’m very disappointed.”

The county council and Harrogate Bus Company have been successful in a separate bid for £7.8 million to make the firm’s fleet all-electric with the delivery of 39 zero-emission buses.

The project will cost almost £20 million in total, with more than £12 million being invested by Transdev – the parent firm of Harrogate Bus Company.

It will see 20 single-decker and 19 double-decker buses bought over the next three years, as well as the supporting charging infrastructure.

 

Harrogate still a ‘top priority’ for bus improvements despite funding warning

Harrogate will remain a top priority for bus service improvements, a council official has said despite warnings the region could be left with little or no funding from the government’s Bus Back Better scheme.

Michael Leah, assistant director for transport and environment at North Yorkshire County Council, told an executive meeting today it was “unlikely” the authority would receive all of the £116million it bid and there was a possibility it could get no funding at all.

This comes after the government wrote to councils in January highlighting how its £3billion budget to “transform” bus services had more than halved to £1.4billion.

Mr Leah told today’s meeting:

“The overall availability of funding has reduced and therefore expectation has dampened across the county.

“If we are to get a number, it will unlikely be £116million.”

Mr Leah explained that any funding received would be prioritised to areas where the county council believes it is needed the most, including Harrogate which has the worst traffic congestion in North Yorkshire.

Ripon and Masham also ‘high on list’ for support

He said the on-demand bus service, YorBus, which allows app users to book and track journeys in Ripon and Masham, would also be high on the list for financial support. He added:

“If we were to not get any funding, there are still parts of our enhanced partnerships scheme which we could see through, such as better bus timetable information and more coordinated work with operators.

“It’s not just about the money.”

The county council unveiled its Bus Service Improvement Plan in October with proposals for more bus lanes, cash support for existing and new services and a simpler ticketing system.

Crucially, the aim is for services to cover the whole of North Yorkshire – something which has been described as an “enormous challenge” for England’s largest county.

It is hoped these targets will be also met through so-called enhanced partnerships where the county council will agree to infrastructure improvements in return for better services from bus companies.

Electric buses

Separately, the county council has also bid for £8million of government cash to make all of Harrogate Bus Company’s fleet electric.

If successful, the company’s parent firm Transdev would contribute £11.5million towards the costs of buying 39 zero-emission buses.

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The different plans are all part of the overall aim to solve Harrogate’s congestion woes by encouraging people out of their cars and onto public transport.

But the scale of the challenge can be seen in figures which show just 6% of short commuting trips within Harrogate before the pandemic were on a bus – and that this was decreasing year-on-year.

And while Harrogate is the most populated area in North Yorkshire and is being seen as a priority for investment, the county council has been urged not to forget other parts of the county, particularly rural communities.

Councillor Don Mackenzie, executive member for access at the county council, responded to say improvements to rural bus services have formed the “backbone” of the Bus Service Improvement Plan:

“There are huge challenges in providing affordable transport to a county as large as our own.

“But without question, one of the priorities we have is to improve bus services in rural areas, whether by traditional or more modern means as has been the case with YorBus.”

Fears for rural bus services post-pandemic

Concerns are mounting for traditional bus services in rural areas as passenger numbers remain well below pre-pandemic rates.

While numerous services were kept afloat across North Yorkshire with £1.5m of subsidies from the county council before covid, the county’s transport boss has stated many are now facing “great pressure” due to a lack of passengers.

Bus demand in Great Britain maintained its downward trend in the quarter before the pandemic, falling by 2.7 per cent, according to statistics published by the Department for Transport, but since covid the number of passengers using North Yorkshire services has dropped by about 30 per cent.

North Yorkshire County Council’s older people’s champion Councillor Caroline Dickinson questioned whether the pandemic had led to a long-term shift in behaviour away from public to private transport.

The member for Northallerton said bus user groups were wanting more bus services in rural areas.

North Yorkshire County Council’s executive member for access, Councillor Don Mackenzie responded by issuing reassurances that the authority had launched initiatives to counter the drop in passengers.

He said alongside the Yorbus initiative, which the authority hopes to roll out elsewhere to improve access to public transport, the council was looking to develop services that were better value for money and more effective as part of its bus services improvement plan, valued at £116m over eight years.

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Cllr Mackenzie warned the council would always focus its available funds on where it would achieve the strongest outcomes.

He said:

“Clearly bus services, like rail services, have suffered as a result of covid. I understand passenger numbers are still well below where they were before covid came along.

“We’re looking at something like 70 per cent patronage on bus services and because of that the commercial viability of especially rural services remains under great pressure.”

Ripon service

The executive also heard the first three months of Yorbus, its demand responsive travel pilot in the rural area surrounding Bedale, Ripon and Masham, had “exceeded expectations” and achieved the majority of its targets expected at six to 12 months in the first three months of service.

An officers’ report to the meeting stated:

“Feedback from customers has, on the whole, been extremely positive, and the high levels of customer satisfaction are reflected in the number of repeat passengers using the service.

“During the quarter, 98.5 per cent of all completed bookings were made via the customer app and 1,541 accounts were created in the first three months, against a target of 171.”

Cllr Mackenzie added:

“At the moment we invest £1.5m a year subsidising rural bus services and in addition to that £7m a year on bus passes under the national concessionary travel scheme.

“We are doing plenty for it, but inevitably value for money will come into this. Our ultimate aim is to make rural bus services much more viable by improving patronage.”

On-demand bus service launches around Ripon

North Yorkshire County Council has launched its pilot on-demand bus service called YorBus, allowing travellers to book public transport at times to suit them.

People who live in Ripon, Masham, Bedale and the surrounding villages can use the YorBus app to chose a pick-up and drop-off bus stop and travel within the service area at their leisure.

There is a flat fare: adults will pay £1.20 and children aged five to 17 will pay 65p. Those under five travel for free.

YorBus

Those living in the blue area can access YorBus to travel around it

The service will run from 6.55am to 6pm during the week and 9am to 6pm at weekends. There is no service on bank holidays.

The app allows the customers to keep track of the bus’s location and gauge how long it will take to arrive.

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Customers can download the YorBus mobile phone app from the Apple App Store or the Google Play Store. Those who do not have a smart phone can book their public transport over the phone on 01609 780780.

The council has assured those who struggle with mobility that the service will be fully accessible with low floor and ramp access.

This service is going to be regularly reviewed and, if successful, will inform its decision for a wider rollout within the country.

 

 

New on-demand bus service for Ripon and Masham

Ripon and Masham are to get a new on-demand bus service as part of a pilot scheme to improve links to rural areas.

YorBus, which is run by North Yorkshire County Council, launches on July 1 and is due to be trialled for 12 months.

The service allows passengers to book a ride when and where they need one.

Once a passenger has chosen a pickup and drop-off location, they will need to head to a bus stop for a pooled ride.

Residents can book the bus through an app or by phone. The app will be available from June 28.

YorBus covers the area shaded in blue.

The app allows passengers to plan and track their bus journey, including how long the bus will take to arrive.

It will operate from 6.55am to 6pm on weekdays and 9am to 6pm on Saturdays.

There will be a flat fare of £1.20 for adults and 65p for children between the ages of 5 and 17. Children under 5 can travel for free. Concessions can also be used.

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YorBus is also fully accessible, with low floor access and a ramp for those with wheelchairs and pushchairs.

Cllr Don MacKenzie, the executive member for access, stated:

“The YorBus project is intended to provide transport to help people to travel to work, to go shopping, to attend medical appointments and to access other services, which they need. We hope it will offer a viable and affordable alternative to the private motor car.

“The flexibility of the scheme also means that a high proportion of seats on buses will be occupied on every journey, which will lead to better value for money and greater environmental benefits too.”

To promote the launch of YorBus, the council is running roadshows to speak to residents about the service, stopping off at the following locations: