The owners of Hustle & Co have thanked their customers after announcing that a new owner will be taking over the business today.

Nici Routledge and Jo Bradshaw launched the healthy cafe and restaurant on Harrogate’s prestigious Prince Albert Row in December 2020.

However, it was put up for sale this year to allow the best friends and business partners to explore other projects and new opportunities.

This week they revealed that the venue was now under new ownership and would be renamed Jesper’s Bar and Kitchen, with the new owner starting work today.

• Harrogate’s Hustle & Co for sale as owners hatch new plan
• Sneak peek: New health cafe opens in Harrogate

Ms Bradshaw stressed that the staff and menu would remain the same and it would be “business as usual”.

She told the Stray Ferret:

“We feel we found the perfect fit to move our business forward. We wanted to find someone who shared a similar ethos. It’s business as usual at least for now.

“The chefs and the staff are the same and the dishes are the same, so it is the same food and drink and excellent service that customers are used to.”

The owners of Hustle & Co, Nici Routledge (left) and Jo Bradshaw.

Ms Bradshaw said both she and Ms Routledge would miss their loyal customers.

She said:

“Many of them are now friends. But we are looking forward to a drink with them on the other side of the bar.

“Congratulations to Jesper and his family. We wish them every success for the future. Jesper has years of experience in the hospitality industry.

“We are super excited about our future plans. It’s the right time to hand over the reins and move on. Watch this space, there are great things to come.”

A three-storey boutique “wellness venue” is set to officially open in Harrogate town centre tomorrow.

Ebru Evrim will offer daily classes and workshops in yoga and Pilates in the former Laura Ashley premises, on James Street.

It follows a 4,000 sq ft refurbishment thanks to a successful crowdfunding campaign, which saw more than £300,000 raised.

A launch party, featuring food from Hustle & Co, took place at the venue last night and guests were given a tour around the building.

The third floor.

Ebru Evrim is the name of the brand’s founder and owner, who moved over from Istanbul in 2015.

She began to teach  yoga and pilates in village halls in the Yorkshire Dales, before launching her first studio in Skipton.

Apparatus in one of the studios.

Following its success, Ms Evrim looked to Harrogate as a vibrant spa town already famed for championing wellness.

Ms Evrim, who also runs wellness holidays and yoga retreats, said:

“I’m so happy I think we are unique and I’m super excited to bring some healthy living to Harrogate. And I’m excited to introduce ourselves, our teachers and our services. I think it’s going to be great. I can’t wait.

“I was so lucky to find this place. We still have some work on the building to complete, but it has all been done by local tradesmen.

“The location is amazing. I’m so grateful to be given the opportunity to open this venue. Life is short and I want to give something good to this place.”

Read more:

• Yoga studio plan for former Laura Ashley shop approved
• Yoga teacher to run free solstice sun salutation in Valley Gardens

On the ground floor shop-front, Ms Evrim’s own-branded boutique fitness clothing is on sale.

On the second floor, state-of-the-art Pilates reformer apparatus will be in place. The machines are being made in California and were expected in April. However, they are now unlikely to arrive until September as a result of shipping delays.

Apparatus in one of the studios.

The apparatus will be alongside a space for working with clients requiring specialist therapy for conditions such as lower back, scoliosis, arthritis and osteoporosis. The floor also features showers and changing rooms.

The third floor, complete with industrial-style exposed brick walls and ambient lighting, provides space for yoga and Pilates classes with 30 mats and underfloor heating.

There will also be a cafe on the ground floor, offering snacks and healthy food, which is set to open in a month’s time.

Classes will begin tomorrow from 9am.

I consider myself a pretty active person and I have given pretty much everything a go – from climbing and surfing to running and roller skating.

But for some reason, I have always been intimidated by cycling.

I’m fine with a stationary bike at the gym. I used to love a bit of spinning and I don’t mind a BikeErg.

But when it comes to letting me loose on the road, the confidence just isn’t there. I have no idea what bike I would get, what size, what equipment I would need. I am utterly clueless when it comes to cycling.

So when I was invited to an event collaboration between The Personal Cyclist, Sweaty Betty, Hustle & Co and the Electric Bike Shop, I snapped up the opportunity. It is about time I conquered my cycling demons.

The Personal Cyclist

I met Kate Auld, owner of The Personal Cyclist, outside Sweaty Betty. Her passion for cycling is truly infectious.

She said:

“The weekend is all about empowering women in particular to feel more confident on bikes. By taking this experience out of a bike shop, it makes it less intimidating. The number of women who ride bikes is really low.

“Harrogate has got such an amazing cycling heritage and it’s a fantastic town to be in the great outdoors, so why wouldn’t you want to try it?”

Kate said the cycling event had revealed that women in particular are nervous of the roads or unsure what to do.

Cycling

She said:

“It is all about confidence and practice, and that can be learned.

“I’ve seen women of all different ages, experiences and bikes. The one thing they have all got in common is a spirit of adventure to try something new.

“With lockdown, a lot of our worlds have become quite small. So just doing this with your hand held a little bit is getting people off to the right start.”

Read More: 

• Queen’s Platinum Jubilee: What’s On in the district
• Sneak Peek: Royal Baths Chinese Restaurant reopens

I was given a shiny blue Raleigh e-bike to ride from the Electric Bike Shop, which opened a store on Harrogate’s Leeds Road earlier this year.

My first thought was it looked far too big for my small stature, but it turns out it’s the battery that makes it look intimidating.

Getting kitted out with an e-bike.

I put on my helmet, which Kate explained needed to fit snugly with space for two fingers between my eyebrows and the base.

We walked the bikes through town to Beech Grove, which was closed to through traffic in February to encourage walking and cycling.

Like riding a bike

I then had a go at actually riding the bike under Kate’s watchful gaze and was pleasantly surprised at how quickly it came back to me. It was like riding a bike…

I actually thought an e-bike was like an electric scooter, in that you pressed a button and it moved. But it actually just gives you more pedal power – perfect for those hilly commutes to work.

I practised gear changes, turns and the all-important breaking, and actually felt pretty steady. I also learned how to stop, come out of the saddle and prepare myself to set off again at traffic lights.

It was actually quite a freeing feeling, empowering almost, and I can see how people get hooked on cycling.

Kate said:

“I don’t want people to feel intimidated. When I first started riding, which wasn’t until my 30s, I didn’t know where to go to get a bike.

“Going into a bike shop can be pretty scary. So actually if I can help people to have a positive experience, it’s great.”

Bike2Work scheme

As efforts continue to combat climate change and also tackle obesity, Kate said she had been approached by companies who wanted to encourage their employees to ride more.

She said:

“The government Bike2Work scheme is fantastic for getting hold of bikes.

“Some of my clients say, ‘I don’t want to use my car as much. It’s costing me an arm or a leg to run the car. I only live a mile from town. I don’t know how on earth I’m going to get in and out of town and navigate the traffic. What do I need? What if it’s pouring with rain?’, and there’s not really necessarily someone to ask.

“I want to help people make that a reality and say, ‘this is what you need, here are some routes’.

“Now one of my ladies, who hadn’t ever ridden a bike, is now doing all her errands on a bike and takes the kids.”

I told Kate that I wanted to get out on a bike with my kids and also to escape from my kids.

Hybrid

She said:

“If you’re sporty and active and you have a sense of adventure, that’s a great head start.

“I would recommend a hybrid. This can be ridden through town and you can ride it on the trails, so it’s great for family bike rides.”

When I rode the bike back to Sweaty Betty – using some of my new stopping-at-traffic-lights skills – Kate analysed my technique. Apparently my head position was great, but I needed to work on the positioning of my feet.

Memories of my cycling proficiency test at primary school started to come flooding back…

Kate’s top tips on buying a first bike:

• Find out if your company is part of the Bike to Work scheme. This way, you only pay a fraction of what bike is worth. If not, try one of Harrogate’s fantastic bike shops like Prologue, Chevin Cycles, Specialized, and the Electric Bike Shop. Alternatively look at second hand options, including Resurrection Bikes. Or you could borrow a friend’s bike and try it. I would advise against buying one online for a first time bike rider. You certainly need to go into the bike shops and have a chat and find out what size you are.
• Think about what you are going to use the bike for. Family errands into town? Big hills? For the Dales I’d take a road bike or gravel bike. For an all-rounder you can’t go wrong with a hybrid.
• You can get your bike tweaked so it’s right for you. Sometimes you overthink these things. You just want to get something that feels comfortable. What you don’t want is to get something you feel wobbly on as you won’t enjoy it.
• Look at things like gear shifters – what type do you need? Look at cycling clothing – the idea you need loads of gear is a myth. You will need a helmet, a puncture repair kit and I would recommend a little pouch with plastic gloves for if your chain comes off.  It’s as expensive as you like. I’d also recommend a Buff, a drinks holder, a rack and pannier if you’re out with the kids, and a waterproof rain jacket.

Staff from Hustle & Co collect their award.

A Harrogate start-up company’s efforts to overcome the challenges of covid have been recognised.

Hustle & Co was one of three finalists from 24 nominated organisations in the new business starter of the year category at Yorkshire Choice Awards.

The awards ceremony, attended by 700 people in Leeds, recognised independent businesses in Yorkshire.

Hustle & Co, which is co-owned by Nici Routledge and Jo Bradshaw, opened in December 2020 on Prince Albert Row.

Ms Routledge said making the top three was recognition of the tenacity of everyone at Hustle & Co during a difficult period for start-ups due to covid and Brexit.

Bishop Thornton home care company recognised as one of UK’s best

Carla Hainsworth (left) and Lorna Miles from Carefound.

Carefound Home Care has won an award for being one of the top 20 home care groups in the UK.

Nearly a million disabled and older people receive care at home so they can stay living independently. This includes help with getting dressed, washed, preparing meals and drinks and administering medication.

Carefound was named as one of the top 20 home care providers in the UK based on reviews given at care reviews site www.homecare.co.uk.

Oliver Stirk, managing director of Carefound, said:

“This award is especially welcomed because it is based on actual reviews from our clients and their friends and family, who clearly recognise the outstanding care our home care team provides across Yorkshire.”

Amanda Hopkins, reviews manager of homecare.co.uk, said:

“Carefound has proved that it provides a high standard of care and we’d like to congratulate it on being a top home care group.”

Carefound operates in North Yorkshire, Cheshire and Nottinghamshire.

Read more:

• New chamber president ready to reinvigorate Harrogate business scene
• Harrogate charity seeks trustees with business skills

An event to encourage more women to take up cycling is being held in Harrogate this weekend.

Businesses in the town have teamed up to host three days of ‘personalised cycling support, skills and inspiration’.

Hosted by activewear store Sweaty Betty, health food café Hustle & Co and cycling firm The Personal Cyclist, women of all ages and abilities are invited to take part from Friday to Sunday.

Research by Sport England’s Active Lives Survey (May 2020 – May 2021), revealed that 8.3 million adults cycle regularly in England, with only 13 per cent of these being women.

The weekend is being supported by the Electric Bike Shop, on Leeds Road, which will provide a fleet of test bikes and pre-bookable safety checks for all appointments during the weekend.

Read more:

• The quirky new Harrogate café where customers can cuddle chihuahuas
• YouTuber raves about Knaresborough and Harrogate takeaways

Whilst the physical and mental benefits of exercising outdoors are undisputed, British Cycling coach Kate Auld, founder of the Personal Cyclist, said:

“Some of cycling’s special magic lies in its sociability, sustainability and the almost childlike joy it brings out in people. Not forgetting fabulous coffee and cake stops. But it can sometimes feel intimidating to get going.

“Together with Hustle & Co and Sweaty Betty, we want to empower everyone with the confidence and skills to cycle safely.

“Whether it’s for fitness, commuting or errands around town, we’re building healthy habits around busy lives, without judgement or jargon.”

Nici Routledge, co-owner of Hustle & Co, said she loved the idea of cycling around Harrogate, but admitted she was “a bit scared”.

She said:

“What should I wear? What about punctures? Where are the best routes? I needed some hand-holding to help me out, starting with the right bike for my budget.”

Pre-bookable appointments, costing £20 per person, are available Friday 6 to Sunday, May 8 and last around 40 minutes. A bike is not essential.

Email thepersonalcyclist@gmail.com to book.

Hustle & Co in Harrogate is up for sale — but the owners have reassured customers and said there are “exciting times ahead”.

The Harrogate cafe and restaurant has been put on the market for £175,000 by Ernest Wilson Business Agents.

The cafe, which is owned by business partners Jo Bradshaw and Nici Routledge, opened in December 2020 on Prince Albert Row.

Nici Routledge and Jo Bradshaw

Hustle & Co is a sustainable and ethical café serving hot and cold drinks, breakfasts, lunches and sweet treats.

According to the advertisement, the business has a turnover of £702,000 and is being sold due to “personal circumstances”.

Ms Bradshaw told the Stray Ferret:

“There are exciting times ahead, this decision is part of a bigger picture.”

She added she couldn’t give any more information at this stage.

Read more:

• Landmark Knaresborough pub sold
• Harrogate’s Odeon cinema up for sale for £7m

The cafe currently employs more than 20 members of staff and its outdoor courtyard and inside seating has space for 90 covers. The brochure also said:

“This is truly one of the best businesses seen for quite some time — fabulously fitted out, coupled with enviable weekly turnover of £13,000 to £14,000 in modest daytime hours.

“Truly fabulous, yet offering scope to extend the hours, introduce supper club and evenings openings.”

This post is sponsored by the food app Deliveree

Great food and a welcoming atmosphere make Hustle and Co one of Harrogate’s best eateries.

Jo Bradshaw and Nici Routledge set up Hustle and Co cafe to fulfil their lifelong ambition of running a sustainable and ethical café in central Harrogate.

Staff are famously welcoming and often greet regulars by their first names. If you are having a coffee to go or sitting upstairs for a meal the atmosphere is friendly and warm. The outside space at the back has plenty of seating, including undercover for those wet days. If you are a bit chilly, don’t worry, the staff will happily provide you with a cosy blanket!

Located on the fashionable Prince Albert Row on Station Parade, the café is the ideal location for a bite to eat or for a delivery to enjoy at home.

Ethically sourced food

Hustle and Co’s menu is ethically sourced from local high-quality providers. The kitchen’s offer changes often, so there is always something new to experience. Seasonal dishes are a speciality and take advantage of the freshest ingredients all year round.

Café favourites such as Golden Waffles and French Toast are served alongside Build-Your-Own Mezze Salad Bowls and Prime Beef Burgers for a menu that is as varied as it is mouth-watering.

Side Hustles

You can customise plenty of orders with added extras and “side hustles” for your perfect dining experience. For those with special dietary requirements or anxiety, staff are there to reassure and talk you through the menu.

This personal touch and a desire to make your experience as enjoyable as possible are the hallmarks of Hustle and Co’s attitude.

Get Jo and Nici’s Hustle and Co delights delivered to your door today with the local foodie app Deliveree.

Whether you are a fan or not, veganism is definitely having its moment.

A record number of people are expected to try to eat only plant-based foods this month as growing concern about the climate crisis heightens interest in the Veganuary movement.

More than half a million people signed up to take part in last year’s Veganuary, about a quarter of whom – 125,000 – were based in the UK. However, the campaign’s research suggests that potentially 10 times as many people participate and a significant number continue with plant-based diets beyond the end of the month.

Vegan options are certainly appearing on more and more menus across the district – with some offering a wide range of options and even separate menus.

However, there is currently only one dedicated vegan café in Harrogate – Nourish Plant Kitchen – and the launch of the town’s first vegan restaurant, Vertigo, has been delayed.

Nourish

Nourish, on Mayfield Grove, opened in August after owner, Hannah Postlethwaite, took over what was formerly the Option Ve cafe.

Aimed at meeting the demands of the town’s growing vegan population, the café serves homemade food, juices, smoothies and raw cakes that are exclusively vegan, as well as refined-sugar free.

Nourish Plant Kitchen, on Mayfield Grove.

Rebz Jack, a baker at the dog-friendly café, has been a vegan for more than five years, a decision she initially made after questioning why, as an animal lover, she was eating animals.

She said:

“At first it was animals. Then it was the health benefits of not eating meat and dairy. It ended up making sense and over the course of two weeks I just dropped it.

“The owner Hannah, who has been a vegan for three or four years, was a vegetarian for a while and then something just clicked.

“I have mostly felt the benefits from a health perspective. When you first go plant-based you can tell by how much weight drops off you. Movement is easier and my knees weren’t as seized up.”

More options

Rebz said it was easier than ever to be a vegan now, as there were so many food and drink options available, with even McDonald’s offering a plant-based burger, the McPlant, which she has tried – and enjoyed!

However, she prefers to cook and eat fresh food, rather than use alternatives, like soy for example, and this is very much the ethos of Nourish.

Bang bang salad and sweetcorn cakes at Nourish.

The chef, whose favourite dish on the menu is mushrooms, thyme cashew cream and truffle oil on toast, said:

“We make sure we offer a nice tasty vegan menu and make everything fresh ourselves. It’s all homemade and healthy and it’s all food that will benefit you.

“You don’t have to be vegan to enjoy it. I think it’s good to see it as nice food rather than just vegan food. There is no pressure to be vegan, if you want to get on board great, if not, then that’s alright too.”

And when it comes Veganuary, she’s a fan of anything that might encourage people to give veganism a go.

She added:

“There will always be some that just do it for the hype, but it’s a great thing for awareness more than anything.”

• Four wellness retreats in the Harrogate district to re-energise mind, body and soul
• Harrogate vegan café opening delayed due to covid

The year of the vegan

Sarah Dickinson is a blogger from Harrogate, known as Sunshine Sarah, and regularly writes about veganism.

She said:

“I have been vegan for three years now and I basically used Veganuary, not once, but twice, to make the switch. 2019 was in my opinion the year of the vegan, it all started with the Greggs sausage roll and hasn’t stopped since.

“A lot of companies, brands, supermarkets and restaurants who brought something out for Veganuary 2019 have continued to expand their range and even make some of their bestsellers permanent because of the rise of consumer interest in these more plant-based options. Even people who have no interest in going vegan are eating or trying these new options, such is their popularity.

“Each January now it seems there’s a war between who can offer the best options to cash in on the vegan market. In my opinion this is great because it means there’s even more choice available, whereas previously options were limited everywhere you went.”

Harrogate vegan blogger Sarah Dickinson.

Sarah said vegan options in Harrogate were getting better, however there was always room for improvement.

Tasty

She listed Hustle & Co, Farmhouse and Nourish as her favourites for offering “tasty plant-based vegan, vegetarian and gluten-free options”.

She said:

“There are always new options on their menus and the food is so tasty.

“Pizza Express also have good offerings, but is severely lacking in the dessert department. I would say it’s getting better in Harrogate but it could be amazing given the sheer number of restaurants and places to eat here.”

Vegan Instagrammer Chloe Wright, from Harrogate, whose account @HelloVeganChlo has more than 8,000 followers, said:

“I’ve been meat-free since I was four-years-old and vegan for about four years.

“I think Veganuary is a fantastic campaign and it’s a great way to ease people into a plant-based diet, or to show them that vegan food is delicious.

“I think the vegan offering in Harrogate has vastly improved in recent years, my favourites are Cardamom Black, Gron, Wagamama, Nourish Plant Kitchen, Betty’s, Paradise Tap & Taco, Rudding Park and The Pine Marten.”

A vegan burrito at Paradise Tap & Taco, Harrogate.

Creative push

Jo Hewson, from Harrogate, said Veganuary gives a push to restaurants, supermarkets and food and drink establishments to think creatively about vegan options, leading to more permanent options for vegans as a result.

She said:

“I look forward to it so much, because I know there will be new options for me to try each year.

“I love Nourish Plant Kitchen as our resident vegan cafe, Hustle & Co have some delicious options, Farmhouse is great for variety. Recently I’ve been to Cote Brasserie and they have really shaken up their menu and have some of the best vegan food I’ve ever had.

“When I first became vegan, my options for eating out were limited to chain restaurants like Zizzi or Pizza Express – with one really dull vegan item on the menu.

“But now I am so happy that independent restaurants and cafes are not only catering for us, but being really inventive, trying to offer more than one option, and coming up with really unique and interesting food.”

A marinated smoky soy-infused broccoli and homemade satay sauce goodness grains bowl at Hustle & Co.

Great vegan options

Jasmine Feingold, also from Harrogate, said she believed the town had some great vegan options, listing Farmhouse and Hustle & Co as her go-to places as she could also take her non-vegan friends.

She said:

“Also, it’s just so nice to be able to support local businesses that offer vegan such as Major Tom’s Social, which does such great vegan pizza, great coffee and of course great beer.”

Massive improvements

Rachel Knight, who grew up in Knaresborough but now lives in Harrogate, has been a vegan for four years and said the restaurants’ vegan options had massively improved in that time – particularly in the last two years.

She said:

“If I go out for tea in Knaresborough, I go to the Two Brothers Grill and Pizzeria or So! Bar. Two Brothers change everything to suit you and are really helpful about it.

“There aren’t really any places that are exclusively vegan, but most are happy to adapt recipes. It would be good if there were more places that offered a vegan-specific menu, rather than there being just one vegetarian option you can change to vegan.

“I think Veganuary is good as it gives people the opportunity to try it, without committing to going fully vegan. I was only going to try it for a month – I did it in February, rather than January – but I carried on.

“I have felt much better health-wise. If you eat a big vegan meal compared to a meat one you feel much less sluggish. I would definitely recommend it.”